The GIPHY Film Festival Explores Stories Told in Just 18 Seconds
Laura McQuarrie — August 21, 2018 — Pop Culture
References: giphyfilmfest & wersm
In collaboration with Squarespace, GIPHY is launching the first-ever GIF Film Festival and challenging creators to explore the kind of engaging, compelling stories that can be told in 18 seconds or less. As GIPHY describes, "we believe audiovisual storytelling does not have to be feature-length or even short length."
Creators will have the chance to enter their works in different categories: stop-motion, animated, experimental, narrative and other. A finalist will be selected from each category, although just one winner will be chosen to receive a $10,000 prize and a five-year subscription to Squarespace.
The panel of judges that will be assessing the storytelling GIFs is made up of artists, filmmakers, comedians, actors, writers, as well as Spotify’s Global Creative Director Alex Bodman.
Creators will have the chance to enter their works in different categories: stop-motion, animated, experimental, narrative and other. A finalist will be selected from each category, although just one winner will be chosen to receive a $10,000 prize and a five-year subscription to Squarespace.
The panel of judges that will be assessing the storytelling GIFs is made up of artists, filmmakers, comedians, actors, writers, as well as Spotify’s Global Creative Director Alex Bodman.
Trend Themes
1. GIF Film Festivals - The rise of GIF-centric film festivals presents an opportunity for creators to explore new ways of audiovisual storytelling in 18 seconds or less.
2. Short-form Storytelling - The popularity of GIF film festivals suggests a growing demand for engaging, compelling stories that can be told in micro-formats.
3. Stop-motion & Animated Gifs - The focus on stop-motion and animated GIFs in these film festivals offers an opportunity for creators to showcase innovative techniques in the field of animation.
Industry Implications
1. Entertainment - The entertainment industry could incorporate short-form storytelling into existing and future productions to keep up with evolving audience preferences.
2. Advertising & Marketing - Brands and marketers can utilize GIFs as a format to tell engaging stories and reach audiences effectively in a short amount of time.
3. Technology - Advances in technology could create new tools and platforms for creators to produce more complex and visually striking GIFs, driving innovation in the field of animation.
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