The top September 2017 start-up trends introduce the world to a number of new ideas, including at-home blood test kits, sustainable toy cars for kids made from bamboo, and produce delivery services that exclusively focus on sharing oddly misshapen fruits and vegetables to reduce food waste. As a whole, some of the themes that are threaded through these emerging ideas include appealing to a consumer's desire to experiment with new versions of familiar products and services, those that have been reinvented with a focus on sustainability, comfort and convenience.
Some of the most noteworthy new ventures from established brands include Barclaycard launching a contactless payment ice cream truck, Bloomingdales introducing Glowhaus as a budget-friendly Millennial cosmetics brand, and The Hershey Company collaborating with Chef'd on a series of pre-measured dessert meal kits.
Top 70 Start-Up Trends in September
70
Bamboo Toy Cars
These Eco Toys Made from Bamboo Shoots are Natural, Beautiful and Sustainable
69
Edible Coffee Cups
'Cupffee' Stays Intact While It Holds a Hot Beverage
68
Public Workout Stations
'Gyms in a Box' Encourage Beijing to Exercise
67
Luxury Direct-to-Consumer Cobblers
Taft Clothing Sells Premium Shoes at Wholesale Prices
66
Japanese Retailer Food Markets
A MUJI Food Market Has Opened in Tokyo Selling Fresh Produce
65
Gamified AR Workouts
ARX Turns One's Exercise Routine into a Challenging Game
64
Self-Cleaning Green Fish Tanks
'Back to the Roots' Water Garden Grows Organic Herbs and Sprouts
63
Electrolyte-Infusing Water Bottles
The KOR Plus Water Bottle Turns Any Water into Superwater
62
Clothes-Dispensing Vending Machines
Uniqlo's Vending Machines Will Soon Be Available in the US
61
Cannabis-Infused Waters
'Pearl2o Creative Water' is a Liquid Edible with No Distinct Flavor
60
Crop-Growing Shipping Containers
Freight Farm Grows the Equivalent of Two Acres of Farm Land
59
Customizable Denim Designs
Noble Denim is Bringing Custom Denim to the Masses with 'DYO Jeans'
58
Augmented Reality Menus
'Kabaq' Offers 3D Renderings of Restaurant Menu Items
57
Amenity Subscription Packages
The 'Hosty Club' Re-Imagines the Way Airbnb Hosts Provide for Guests
56
Health Work Snack Boxes
Officebites Offers a Subscription to Help You With Snacking at Work
55
Shoppable Makeover Webseries
Amazon's New Home Makeover Show, 'Overhaul,' Will Feature YouTubers
54
Chocolate Dessert Kits
Chef'd is Producing Dessert Meal Kits with The Hershey Company
53
Self-Serve Shopping Apps
Walmart's 'Scan & Go' Helps Consumers Skip the Checkout Line
52
Adaptogenic Mushroom Cafes
Four Sigmatic's 'Shroom Room' is the First-Ever Mushroom Coffeehouse
51
At-Home Blood Tests
'Thriva' Offers Home Blood Testing Kits to Track and Improve Health
50
Experiential Footwear Labs
Timberland's New Retail Concept Shop Has Been Dubbed the 'Tree Lab'
49
Room-by-Room Home Cleaners
The Zyp App Lets Consumers Order Individual Rooms to be Cleaned
48
Compact Laser Engraving Devices
The Cubiio is a Compact, At-Home Laser Engraver
47
Custom Vitamin Kits
'Vitamin Packs' Connects Consumers to Personalized Supplement Plans
46
Startup T-Shirt Subscriptions
'Startup Stars' Sells T-Shirts from Budding Companies
45
Curated Travel Experience Packages
Airbnb and Vice are Partnering to Offer Dynamic Travel Tours
44
Outbound Sales Automation Tools
'Growbots' Uses AI to Automate Much of the B2B Sales Cycle
43
In-Store Pizza Pick-Up Stations
Little Caesars' Pizza Portal is a Place to Grab Mobile Orders
42
Safe Astronaut Wearables
Canaria is a Predictive Biometric Monitoring Ear Piece Designed for Space
41
Millennial Fertility Tests
Modern Fertility Developed an Affordable At-Home Fertility Test
40
Canadiana Amusement Rides
Canada's Wonderland is Introducing Two New Themed Amusement Park Rides
39
B2B Experience Zones
Legrand's 'Innoval' Experience Center in Mumbai Showcases its B2B Products
38
Wonky Produce Deliveries
Oddbox Reduces Food Waste By Selling Unattractive Produce
37
Text-Based Shopping Services
PopSugar's 'Must Have It' Enables Consumers to Shop by Texting "Yes"
36
Immersive IFE Headsets
Air France is Trialing Immersive In-Flight Entertainment Headsets
35
Authentic Culinary Tours
'FoodieTrip' Culinary Experiences Let Travelers Eat Like Locals
34
Tattoo-Generating Machines
Elm Street Tattoo Lets a Machine Decide One's Next Tattoo
33
Fresh Produce Startups
Fresh Range's System Drastically Reduces the Time from Farm to Table
32
Intelligent Tailoring Apps
Dressup AI is a Digital Fashion Designer App Featuring Tailor Services
31
Artisanal Tortilla QSRs
Vancouver's 'Chancho Tortilleria' Uses Corn Sourced Directly from Mexico
30
Maternal Coding Communities
This Online Community for Moms Focuses on Learning How to Code
29
On-Demand Physical Therapy
Theryon App Lets You Easily Schedule a Physical Therapy Session
28
Hassle-Free Lens Subscribtions
A Waldo Contact Lens Subscription Offers Affordable Daily Contacts
27
Digital Airport Retailers
Auckland Airport Unveiled Plans to Open a Multi-Retailer Digital Mall
26
Financial Thesis Management Platforms
Investment Thesis Management System MonoThesis Gathers Info
25
Audio-Enabled Fashion Magazines
Amazon Alexa Now Reads Content Aloud from Fashion Fix Daily
24
Long-Term Business Homesharing
'Homelike' Lets People Book Apartments and Homes for Business Trips
23
Crowdsourced Rental Platforms
'Fat Lama' Lets Users Lend and Borrow Each Others' Possessions
22
Instant Shopping Services
Amazon's Instant Pickup Helps Consumers Get Items in Two Minutes
21
Budget-Friendly Beauty Boutiques
Bloomingdales' Glowhaus is a Millennial-Targeted Destination
20
Rideshare-Ready Face Masks
Cargo-Equipped Ubers are Gifting Complimentary Korean Face Masks
19
Soundtrack-Accompanied Bedtime Stories
The 'Novel Effect' App Uses Voice Recognition Technology
18
Home-Swapping Platforms
'Love Home Swap' Lets Users Trade Homes for Vacations
17
Contactless Ice Cream Trucks
Barclaycard's 'Contactless Cones' Pay & Pour in 60 Seconds
16
Shared Expense Apps
'Acasa' Makes it Easy to Split Shared Household Bills and Expenses
15
Scientifically Fitted Glasses
This Company Uses a 3D Scanner to Build Perfectly Fitted Eyewear
14
Burger Chain Chatbots
Shakebot Can Answer 300 Common Shake Shack-Related Questions
13
Free Financial Advisor Messaging
Betterment Now Offers Messaging With Human Advisors
12
Nigerian Gift-Giving Registries
Palmfront Helps Nigerian Couples Create Online Gift Registries
11
Employee-Hiring Case Studies
'First Employees' Provides Studies of Top Tech Companies
10
3-in-1 Utility Hammocks
'The Treeo' Can Convert Between a Hammock, Ground Blanket and Rain Tarp
9
Experience-Based Wedding Registries
VEBO Lets Couples Register for Experiences Instead of Products
8
Bike-Share Rewards Programs
Spin Local Offers Seattle Riders Discounts at Local Businesses
7
Team-Communicating Platforms
Startup Blast Enables You to Reward Your Ambassador Network
6
Exclusive Entrepreneur Retreats
Fireside Conference is an Invite-Only Start-Up & Investor Retreat
5
Smart Stove Knobs
The 'Klove Knob' Introduces a Smart Assistant for the Kitchen
4
Applause-Based Payment Systems
Medium's Clap Button Contributes to Authors' Payment Schemes
3
Data Dump Notification Services
This Data Breach Notification System Warns Companies of Compromise
2
Lease-Securing Startups
The Company Helps You Find a Lifestyle-Matching Property to Rent in London
1
Turnover-Addressing Developer Platforms
PowerHouse Helps Women in Technology Find and Keep Jobs
Related Ideas
Curated Back-To-School Campaigns
JD Debuts the New Start Fresh Back-To-School Campaign
Mixologist-Crafted Beverage Creations
PepsiCo will Host a 'DRIPS by Pepsi' Pop-Up in New York
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
Spooky Infant Essentials
Hello Bello and Beetlejuice Collaborate on Limited-Edition Diaper Designs
Streaming Service Restaurants
The Netflix Bites Pop-Up Serves Dishes from Netflix Series
College-Targeted Food Pop-Ups
Uber Hosts 'The One Shop' Across University Campuses
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Autumn-Inspired Face Mask Collections
ESW Beauty Introduces the Autumn Glow Up Capsule
Maternity Clothing Pop-Ups
Bumpsuit Created a Pop-Up Pod for Its First Physical Retail Presence
Demystifying Skincare Pop-Ups
The Power Of Simple Experience Pop Empowers Consumers
Digital Creator Revenue Shifts
Newsletter Platform Beehiiv Lets Readers Set Their Own Price
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Pink-Themed Summer Pop-Ups
The LANEIGE Bounce Around the City Pop-Up Launches in Five U.S. Cities
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
Branded Low-Cost eCommerce Stores
Amazon Haul Offers Low-Cost Products to Attract Shoppers
Efficient Candle Subscription Marketplaces
SCENT Announces a Rebrand & a New Roster of Fragrances
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Branded Departure Boards
"Bumble Airlines" Promotes a Premium Dating App Feature
Beauty Innovation Contests
Estée Lauder Launches The Catalysts Program
Prestigious Lifestyle Products
Officine Universelle Buly 1803 Expands Its Lifestyle Offerings
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Upcycled Automotive Fashion
Nio's Blue Sky Lab Repurposes Materials from Car Manufacturing
Ninja-Inspired Curated Snack Boxes
Tokyotreat Embraces the Taste of Japan with a Ninja Theme
Regenerative Designer Fashion Shows
eBay will Host an 'Endless Runway' Showcasing Pre-Loved Looks
Influencer-Made Lifestyle Apparel
Zara McDermott Introduces the Rise Clothing Brand at Tesco
Science-Led Skincare Ranges
Marks & Spencer Launched Its First Own-Brand Skincare in Seven Years
Seasonal Autumn Treats
Target Launches a Fall-Themed Private Label Sweets Collection
Festival-Inspired Japanese Snack Boxes
TokyoTreat's Subscription Box is Themed & Limited-Edition
AI-Powered Cultural Trend Tools
Huge's Culture Decoder Uses AI to Understand Cultural Trends
Personalized Ecommerce Updates
Google Shopping Introduces a 'For You' Feed for its Ecommerce App
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Secret Sleep Pop-Ups
The IKEA Sleepeasy Welcomes Guests Through a Hidden Door
Vibrant Children's Fall Fashion
nununu Recently Launched Its Fall 2023 Capsule & Its Eye-Catching
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Rebranded Food Delivery Apps
Skip Revamps Its Brand Identity to 'Skip to the Good Part'
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Gen Z Sustainability Campaigns
PUMA Recruits Gen Z Leaders to Showcase How They Live Sustainably
Fresh Fruit Subscriptions
Edible Brands Launched a Fresh Fruit Subscription Delivery Service
Vegan Sportswear Pop-Ups
Hylo Athletics' Pop-Up at Harrods Includes a Recycling Component
Modern Parenting Solutions
KeaBabies is Sustainable Solutions for Modern Parenting Challenges
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Sustainability-Oriented Kids Toys
Learning Resources Unveils a New Sustainable Toy Capsule
Hyper-Personalized AI Campaigns
Tesco's Stronger Starts Uses AI to Recognize Customers by Name
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Exclusive Date Night Recipes
HelloFresh & Tinder Launched Date Night Delights Recipes for Couples
Autumnal At-Home Baking Products
These Nestlé Toll House Seasonal Products Come in Several Options
Experiment-Based Playsets
Moose Toys' Beast Lab Reinvigorates Action Figure Category
Creativity-Driving Kids Apparel
Zara Announces a Collaboration with New York Label Sea
Music-Inspired Fashion Ventures
Upstream is the First Fashion Streaming Service Powered by Music
Festive Fall-Centric Furniture Capsules
IKEA Unveils the HÖSTAGILLE Collection for Fall 2024
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Tech-Driven In-Store Events
Dyson Launches an Interactive Event at Harrods Department Store
Personalized Health Gadgets
Bevel Launched a New Product That Leverages Data from Wearable Devices
Climate-Based Skincare Pop-Ups
AXIS-Y and Senti Senti will Celebrate the Brand's Latest Launch
AI-Powered Fintech Tools
Square Introduces Ten New Generative AI Features for Content Creation
Car-Specific Video Commerce
Audi and Bambuser Make a Significant Evolution in Business Strategy
Athletic Health-Focused Gadget Lines
Therabody Debuts Offerings Ahead of the 2024 Holiday Season
Inventive Retail Strategies
H&M is Working to Localize Its Shopping Experience
Zero-Waste Hi-Tech Premium Fashion
&Or Collective Prepares for Earth Month with New Initiatives
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Iconic Cupcake Brands
The new CRUMBS Cupcakes Embraces a Modern Approach, Leveraging E-Commerce
Textile Fashion Exhibitions
New Order of Fashion Presents Regeneration: Fashion From The Ground Up
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Buy Nothing New Campaigns
The Buy Nothing New Month Campaign Was Launched by Keep Britain Tidy
Dynamic Fall-Centric Fashion Shows
JORDANLUCA Unveils FW24 During Milan Fashion Week
Beauty Tech Initiatives
L’Oréal Brings Big Bang Beauty Teach Innovation Program to Northern Asia
Supportive Back-to-School Campaigns
Staples Canada Has Unveiled Its 2024 Back-to-School Campaign
Marketing Idea Generators
Thunderbucket Provides Marketing Ideas and Observations at Speed
Eco-Friendly Pet Programs
Mars Petcare and Big Idea Ventures Launch a Sustainable Pet Food Program
Skincare Tailgate Tours
The Bubble Skincare Tailgate Tour Brings Premium Formulas to Gen Z
Healthcare Innovation-Enhancing Platforms
Chiesi Launches 'The Impulse' for Healthcare Innovations
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Wellness-Focused Retailer Ranges
Target is Welcoming More Than 1,000 Wellness Products
Customizable White-Label Consumables
Printify Offers On-Demand Consumables for Brands & Businesses
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Comprehensive Health Care Suites
Bright Sits on the Intersection of Technology and Health
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Celebrity Offspring Pop-Up Restaurants
Uber Eats Brings Brooklyn Beckham's Cooking to Your Door
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
Business Founder Newsletters
The Solo Founder Newsletter Compiles the Top News and Inspiration
Tech-Powered Business Solutions
Apple Business Connect Leverages the Brand's User Base
Collaboration Retailer Bus Tours
SHEIN x Klarna 'In Pink We Trust' is Arriving in the UK
Familial Meal Kit Campaigns
HelloFresh, Hello Dinner Spotlights the Uniqueness of Households
Reusable Contactless Cups
Starbucks' Borrow a Cup Pilot Explores Reusable, Recyclable Packaging
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Reusable Cup Programs
Starbucks is Participating in a City-Wide Collaborative Reuse Project
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Minimal Seasonal Furniture Designs
Blu Dot Presents a New Collection for the Fall 2023 Season
At-Home Healthcare Technologies
Best Buy Health and PwC Strategy& are Making Care More Accessible
Gen Alpha Kitchenware Brands
'Basil' Raised Roughly $440,000 USD to Scale its D2C Kitchenwares
Low-Waste Shopping Solutions
ASDA, Avery Berkel & Hanshow are Enhancing Sustainability in the UK
Imperfect Produce Subscriptions
Odd Bunch Delivers Oddly Shaped Produce to Consumers' Doors
Sustainable Seasonal Chocolate Treats
PLAYin CHOC Christmas ToyChoc Boxes are Eco-Friendly
Sustainable Medication Expansions
Cabinet Health is Launching 14 Products at Target
Elevated Private Food Ranges
Bettergoods is the First New Store Brand from Walmart in 20 Years
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Updated Sustainable API Features
Google Adds New Features to its Ingenious Project Sunroof
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Beauty-Incentive Programs
Sephora's Beauty at the Bentway Will Offer Free Beauty Samples
Accessible Foot Health Products
These New ZenToes Products are Arriving at Separate Retailers
Eco-Friendly Baby Diapers
Healthybaby Diapers are Made of Plant-Based Materials
Customer-Crafted Beauty Products
KIKI World Presents a New Product Made by Consumers
Battery Rental Services
Swobbee Launches an Online Marketplace for Rental Batteries
Sustainable Personal Cup Initiatives
Starbucks is Allowing Personal Cups to Be Used Again
Sustainable Private Label Products
CVS Total Home is Introducing Several New Products
Paper Sampling Containers
Arcade Beauty Debuts a Paper-Based Sampling Solution for Beauty Products
Contemporary Debut Furniture Series
Nine United Launches a New Collection of Furniture
Back-To-School Sporty Campaigns
JD's Start Fresh Campaign Celebrates Today's Youth Culture
College-Targeted Awareness Campaigns
PepsiCo Launched its 'Taste of Tomorrow' STEM Initiative
Sustainable Finance Accelerators
Commerzbank Taps Tenity for a New Sustainable Finance Accelerator
Summer-Themed Subscription Boxes
Bokksu's Summer Collection Features Unique Japanese Snacks
Platform-Enabled Baby Registries
Etsy Launches a New Baby Registry Feature for Parents
BNPL Shopping Subscriptions
Klarna Adds a Subscription Plan for Frequent Shoppers
Plant-Based Grocery Collections
Purple Carrot Launches the Grocery Collection Called Plantry
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Indian Baby Care Debuts
Lifelong Online is a New Indian Baby Care Brand for Young Parents
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Updated Fresh Food Lines
One Stop Refreshes its Product Range to Offer Healthier and Fresher Items
Brand-Aligned Graphics
Bento Highlights Lets Users Craft Polished, Professional-Looking Graphics
Modern Digitized Bookshelves
September is a Digital Bookshelf Where You Can Display Achievements
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
Clothing Try-On Services
Rixo Launches a New 'Try-Before-You-Buy' Service in the UK
AI-Powered Product Development
UserTesting Debuts the Feedback Engine and New AI-Powered Features
Curated Autumnal Retailer Collections
ALDI Finds for September Help Shoppers Kick Off Fall
Mobile Dorm-Designing Features
Pottery Barn Teen Unveils a New Dorm Shop and Expanded Features
Nutrition Brand Investment Rounds
Squared Circles Plans to Launch Five Brands in the Near Future
Explorative Entrepreneur Ideas
Hustle Momumtum Invites You to Discover and Launch Side Hustles
India-Based Refurbishing Brands
ReFit Global Sources Phones for Affordable Second-Hand Reselling
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Pre-Launch B2B Startup Apps
Faindrr Focuses on Growth and Connections Between new Startup Founders
Sustainable Battery-Swapping Stations
Zepto and Battery Smart Have Committed to Greener Deliveries
Personalized Bedtime Story Generators
Bumble Stories Creates Bedtime Stories Featuring Your Child
Streamlined Start-Up Job Searching
Startup Jobs by Binh Pham is a Community for Job Seekers