This Online Community for Moms Focuses on Learning How to Code
Alyson Wyers — August 1, 2017 — Social Good
References: momscancode & betalist
This online community for moms is specifically geared towards the maternal sort with an interest in coding. Based in Pennsylvania, Moms Can: Code is a new venture that aims to support mothers who share a desire to learn how to code. The startup does this by connecting likeminded mamas, offering learning resources and providing examples of real life inspiration. Currently in beta, the online community for moms also gives people with a story an opportunity to share, whether they are students or tech company founders.
Moms Can: Code is an instance of people trying to be more inclusive as far as coding is concerned, as many other organizations and initiatives that exist encourage females to get involved who already have a technology-based skill set.
Moms Can: Code is an instance of people trying to be more inclusive as far as coding is concerned, as many other organizations and initiatives that exist encourage females to get involved who already have a technology-based skill set.
Trend Themes
1. Maternal Coding Communities - Maternal coding communities are a growing trend, creating opportunities for startups to target this niche audience with tailored learning resources and support systems.
2. Inclusive Coding Initiatives - Inclusive coding initiatives are becoming more prevalent, opening up opportunities for startups to develop platforms and resources that cater to underrepresented groups in tech.
3. Real-life Inspiration for Learning to Code - Communities that offer real-life inspiration for learning to code are on the rise, creating opportunities for startups to provide role models and success stories to aspiring coders.
Industry Implications
1. Edtech - Edtech startups can leverage the trend of maternal coding communities by creating tailored learning resources and support systems for moms interested in learning how to code.
2. Community Building Platforms - Community building platforms can target the growing demographic of women interested in learning how to code by creating online spaces that provide resources, support, and inspiration.
3. Diversity and Inclusion Consulting - As more inclusive coding initiatives emerge, there is an opportunity for startups to offer diversity and inclusion consulting services to tech companies and organizations seeking to develop their own initiatives in this area.
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