These examples of low-tech interactive packaging range from creativity-encouraging soup packs to chapstick-themed beauty advent calendars. Standouts like Yelli Kids' soup range features colorful packaging that is equipped with ingredient-inspired cutouts like veggies. The packaging is interactive and creative, while aiming to teach children about nutrition and cultural dishes.
Other notable examples include pancake eatery Markobar's boardgame-inspired packaging that was launched late last year in Indonesia. The engaging packaging appeals to consumers of all ages and was launched in celebration of Indonesia's Independence Day and the 2018 Asian Games.
Comforting tissue boxes and fortune-telling wine labels round off this list of low-tech interactive packaging. The examples address consumers' desire for engaging everyday products that encourage hands-on interaction vs. the inclusion of a digital device.
18 Low-Tech Interactive Packaging Innovations
18
Personalized Party Cup Decor
These OMY Party Cups are Designed to Be Colored in and Customized
17
Playful Independence Day Packaging
Markobar Boasts Interactive Board Game Packaging in Indonesia
16
Dual-Purpose Fashion Packaging
The 10 pt Eco-Friendly T-Shirt Packaging is Multifunctional
15
Gen Z-Targeting Candy Packaging
Kiskis' Mint Packaging Design is Engaging, Cool and Vibrant
14
Clever Photochromic Packaging Designs
Cheetos' Packaging Strategy is Interactive and Entertaining
13
Fortune-Telling Wine Bottles
Blood & Moon's Interactive Label Connects Drinkers to a Tarot Reading
12
Measurement Milk Bottle Packaging
This Stackable Bottle Packaging Can be Reused in the Home
11
Mindfulness Advent Calendars
'The Mindful Advent' Leads a 25-Day Therapeutic Self-Care Journey
10
Interactive Origami Wrapping Papers
Ilovehandles' Gift Wrap is Fun, Engaging and Thoughtful
9
Beach-Themed Cookie Packaging
Honolulu Cookie Company's Shortbread is Packed in a Beach Bucket
8
Kid-Friendly Sushi Boxes
Home Sweet Sushi's Packaging Acknowledges That Kids Eat with Their Hands
7
Potato Chip Advent Calendars
The Snack Advent Calendar by Lay's is Filled with Flavorful Surprises
6
Playful Collectible Tea Packaging
Tom's Teas is a Children's Tea Line with a Creative Aesthetic
5
Fantasy Series Whiskies
Johnnie Walker White Celebrates Game of Thrones' Final Season
4
Scented Chapstick Advent Calendars
The New Lip Smackers Advent Calendar Features 12 Days of Treats
3
Creative Kid's Soup Packaging
Yelli Kids is Introducing Children to Exotic Flavors and Cultures
2
Accessible Game Controller Packaging
The Xbox Adaptive Controller Comes in Easily Opened Packaging
1
Comforting Tissue Boxes
The 'Talking Animal Ears Tissue Dispenser' Offers Soothing Phrases
Related Ideas
Resealable Lettuce Packaging
Sensei Farms' Leafy Green & Salad Mix Package Reduces Plastic by 90%
Child-Friendly Medication Dispensers
The 'Singing Bottle' Concept by Fengrui Wang is Interactive
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Modern Magnetic Food Containers
The Cliik Food Storage System is Crafted with Tritan Plastic
Marshmallow-Inspired Beauty Collabs
Jet-Puffed & Taste Beauty Made Eye Gels & Scented Face Masks
Personalized Connected Packaging Platforms
BL.INK's Launched a CXP Platform Integrating GS1
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
Squeezable Dropper Bottles
HCP Packaging's Twist Tottle Enables One-Handed Dispensing
Literature-Inspired Packaging Designs
Bennet's Good to Read Packs are Informative
Instant Noodle Advent Calendars
Koka's Unique Christmas Countdown Shares 12 Comforting Meals
Paper-Made Chocolate Packaging
Nestlé Quality Street Tubs are Being Trialled in a New Format
Festive Beauty Packaging
Shiseido Releases Its Inaugural Holiday Collection and Its Playful
Coffin-Shaped Ice Cream Tubs
The Alchemist by JDO Satisfies Consumers' Desire for the Unexpected
AR-Enhanced Hair Dye Boxes
L’Oréal & Snapchat Brought an AR Packaging Experience to Walmart
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Convenient Store-Themed Pop-Ups
Lee Kum Kee Showcased its Ingredients with Retro Flare
Sunscreen Packaging Solutions
TerraCycle Partners With Leading Skincare Brands for Packaging
Plant-Based Cosmetic Packaging
Virospack and Rezemo Partnered on a Dropper Cap for Liquid Products
Aseptic Eco Beverage Packaging
The Tetra Brik Aseptic 200 Slim Leaf Carton is Paper-Based
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Accessibility-Focused Packaging Designs
Müller Debuts Accessible Packaging Designs
Functional Flavorful Yogurt Pouches
These Yoghurt Pouches from The Collective Come in Six Options
Shape-Making Cream Packaging
Quadpack's ShapeUp Tube Dispenses Creams in Custom Shapes
Spooky AR Yogurt Packaging
Chobani Unveiled Interactive Special Edition Halloween Packaging
Packaging-Inspired Footwear Designs
adidas Introduces the Unique Box Shoe Through its App
Push-Up Cosmetic Jars
The Quadpack PP-Pop Jar is a Refillable Single-Material Packaging Solution
Ninja-Inspired Curated Snack Boxes
Tokyotreat Embraces the Taste of Japan with a Ninja Theme
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Reformed Yogurt Packagings
Nomadic Redesigned its Packaging to Emphasize Health Benefits
Immersive Gondola Displays
ColourPop is Getting a New Immersive Makeover at ULTA
Aromatic Cosmetic Advent Calendars
Molton Brown Christmas Advent Calendar Has 24 Surprises
Modern Coffee Packaging Designs
Happy™ Products Offers a Range of Coffee to Elevate Mornings
Pillboxed-Shaped Fruit Cases
Kiwi Brand Zespri Debuts New Sustainable Fruit Package
Squid-Inspired Packaging
Squid-Inspired Packaging Revolutionizes Temperature Control
Recyclable Apple Packaging Initiatives
Superfresh Growers Introduces a New Sustainable Packaging
Stunning Beauty Advent Calendars
Yves Rocher's Advent Calendar Boasts Daily Beauty Surprises
Connected AR Beauty Packaging
Dermatologica Uses Augmented Reality for its Immersive Packaging
Sustainably Packaged Yogurt Cups
Yoplait Launches the Sustainable Pure-Pak eSense Cartons
Cannery-Inspired Phone Boxes
LookUp Makes Digital Detox Tools in the Shape of Fish Tins
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Repurposed Pasta Boxes
Barilla & Marie Kondo are Sharing How to Reuse Packaging
Recycled Plastic Condiment Packaging
Plastipak and Kraft Heinz Announced a New Partnership
Ergonomic Eco-Friendly Drink Packaging
The Tetra Prisma Aseptic 300 Edge Packaging is Mindful
Bio-Based Beauty Packaging
Texen Group and Sulapac are Revolutionizing Beauty Packaging
Interactive Fruit Juice Packaging
Tetra Pak and Jus de Fruits Caraïbes Debut `Connected Packaging
Scannable Infant Products
SMA Nutrition Introduced NaviLens Codes into its Product Packaging
Paper-Made Porridge Packaging
Quaker Porridge Pots are Now Made with Paper for Easy Recycling
Heat-Sealable Paper-Wrap Materials
Orlandi Launches the EcoPro™ Paper-Wrap Sustainable Packaging
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Paper-Made Shrink Wrap Packaging
The 'TrayWrap' Paper Solution is Plastic-Free
Pocket-Sized Skincare Packaging
HCP's Color Capsule Combines the Features of a Tube and Bottle
Cancer Awareness CPG Packaging
This Unilever Pink Packaging Marks Breast Cancer Awareness
Spooky Interactive Yogurt Packaging
Chobani Flip Greek Yogurt Boasts a Unique Halloween Multipack
Bio-Based Monomaterial Skincare Packaging
These Lumene Moisturizer Jars are Easy to Recycle
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Moisture-Absorbing Packaging
This Packaging Tech Eliminates the Need for Desiccant Packets
Upcycled Circular Design Products
Cyrc Designs Expansive Products with Sustainable Themes
Expansive Beauty Packaging Solutions
APC Packaging Extends Sustainable Range with PET Jar Series
Nostalgic Cosmetic Cases
Caboodles x Taste Beauty x Hershey's Collaborated on a Beauty Organizer
Bio-Based Cosmetic Packaging
The Sulapac Nordic Collection from APG Europe is Sustainable
AI Packing Design Tools
Packify.ai Creates Packaging for Products That Stand Out
Luxury AR Packaging Solutions
Mytheresa Released App-Controlled Innovative Product Packagings
Recycled Diaper Packaging
Kimberly-Clark Collaborates with Amcor on a Sustainability Solution
Accessible Skincare Gift Branding
These NIVEA Gift Packs Feature NaviLens Technology in the UK
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Holographic Health Concierges
Immertia Created an AR Assistant for One A Day's Packaging
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Nostalgic Game-Inspired Wine Bottles
Finca de la Rica Features Interactive Wine Labels
Low-Plastic Seafood Packaging
This Sainsbury’s Packaging Update Reduces Plastic Use
Cookie Tin Beauty Palettes
Kara Beauty's Creative Beauty Palette is Styled Like a Sewing Kit
All-Red Tomato Rebrands
Pomì Unveils a New Sustainable Design to Attract Consumer Attention
Interactive Connected Packaging
Asahi Beverages Philippines Debuts a New Experience
Informative Avocado Packaging
Avocados From Mexico Introduces a New QR-Based Packaging Format
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Traditional Food Preservation Containers
The 'Twist' Food Storage Container Has a Hidden Chamber
Circular Cosmetic Concepts
Fasten Packaging Launches a Refillable Jar for Cosmetics Circularity
Better-For-You Halloween Lollipops
The Zolli Candy Seasonal Packaging Celebrates Halloween
Mix-and-Match Sensorial Bodycare
Jukebox's Clean-Label Soaps & Deodorants Share Nostalgic Scents
Recycled Snack Chip Packaging
Tyrells is Introducing New Recycled Plastic Packs
3-in-1 Meal Packaging Solutions
Coveris Debuts Hot-to-Go Packs with Eco-Friendly Design Practices
Fiber-Based Sandwich Packaging
The Modified Atmosphere Sandwich Pack is Arriving in North America
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Smart Sensory Toys
Peel&Play Has Interlocking Pieces That Can Be Peeled & Rebuilt
Gen Z-Focused Packaging Enhancements
Free The Birds Designed BareMinerals' Serum Packaging
Sustainable Food Packaging Designs
Placon Crystal Seal Delectables is Tamper-Evident and More
Paper-Based Appliance Packaging
Phillips Home Appliance Products are Repackaged Using DS Smith
Portable Cosmetic Tube-Bottles
Quadpack's Tottle Packaging is Convenient, Eco-Friendly & Premium
Bark-Based Packaging Technology
Bpacks is a Biodegradable Packaging Startups with a New Solution
Pebble-Like Beauty Packaging
Lumson's Romantica Jar Delights the Senses by Drawing from Nature
Treasure Box-Inspired Wellness Packaging
NATPAT Recently Unveiled Redesigned Retail Packaging
Pod-Style Skincare Packaging
JUNOCO Unveils a Refillable Interchangeable Pod System
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
Non-Alcoholic Advent Boxes
Søbr Market Curated Three Festive Boxes Featuring Alcohol Alternatives
Halloween-Themed Treat Boxes
The Sugar Plum Halloween Boo Box is Packed with Seasonal Sweets
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
Sustainable Seasonal Chocolate Treats
PLAYin CHOC Christmas ToyChoc Boxes are Eco-Friendly
Eye-Catching Acne Solutions Packaging
ZitSticka is Bringing Products to Target in New Packaging
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Makeup-Inspired Sticker Series
Hitotoki and Smanim Create the Coffret Series for KING JIM
Motivational AR Packaging
RXBAR's No B.S. Motivator Experience Enhances Packaging with Holograms
Community-Made Skincare Products
Consumers Can Help Make Kiki World's Skin Development Kit
Paper-Packaged Popped Snacks
Snack A Jacks Multipacks are Ditching Virgin Plastic Material
Paper-Made Pancake Packaging
Laîta Pancakes Now Come in Packaging from Walki
Moisture-Protecting Pharmaceutical Bottles
LOG Pharma Debuts an Eco-Friendly Pharmaceutical Bottle
Temperature-Resistant Packaging Lines
Colpac Introduces the Stagione® Light Food Packaging Line
Sustainable Supplement Packaging
This New Touchstone Essentials Packaging is Made with Bio-PPE
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Advanced Printing Techniques
BrandMyDispo Has Introduced Printing Techniques for Custom Mylar Bags
Vibrant Spanish Meat Packaging
Onmi Design Re-Imagined Purlom's Branding
Paper Sampling Containers
Arcade Beauty Debuts a Paper-Based Sampling Solution for Beauty Products
Playful Artist-Designed Skincare
The Isle Adventure by Innisfree Tells the Story of Ingredients
Student Skincare Packs
Lush's Curated and Custom Boxes Make Day and Night Skincare Accessible
Playful Coffee Packaging
Sunday Coffee Project's Packaging is Inspired by Cereal Boxes
Food-Grade rPET Packaging
These Novolex Recyclable Food Containers Have 10% Recycled Plastic
Thermochromic Ink Packaging
Thermochromic Ink Enhances Go-GURT’s New Packaging Experience
CBD Packaging Boxes
These Custom CBD Boxes Enhance the Customer Experience
Vibrantly Re-Designed Tea Packaging
Chay Tea Has Undergone a Geometric Packaging Rebrand
Icy Pet Food Packaging
These Hydropac Ice Packs Work to Keep Pet Food Fresh During Shipping
Revamped Cotton Swab Branding
Q-tips Packaging Has Been Updated for the Brand's 100th Anniversary
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Eye-Catching Fruit Cups
This Dole Sunshine Company Packaging Highlights Bright Colors
Liquid Dairy Product Packaging
This Sidel PET Bottle Comes in Several Sizes for Yogurts and More
Spoon-Equipped Formula Lids
Chadwicks Launches a New Solution for Infant Formula Packaging
Low-Density Ice Cream Packaging
The Innovia Films Propafilm VL40 Works in High-Speed Scenarios
Cost-Conscious Customizable Bottles
The Chameleon by Berry Global Makes Fast, Affordable Packaging
Re-Designed Holiday Tins
NEOM's Re-Imagined Packaging Boasts Quality and Style
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
Sustainable Marble-Effect Packaging
Sulapac Collaborates With FaiveleyTech for Packaging Solutions
Wisdom-Focused Skincare Packaging
Wise Personal Grooming Believes Wisdom Comes with Aging
Retailer-Exclusive Product Packaging
Egglife Foods Revamps the Packaging for its Sam's Club Launch
Efficiency-Optimized Snack Packaging
This Kellanova Snack Packaging Has Reduced Plastic
Producer-Focused Coffee Packaging
Onyx Coffee Lab's Retail Coffee Packaging Enhances Connection
Contemporary Tea Packaging
Chaiboy's Tea Tells a Story Through Its Design
Flexible Paper-Based Packaging
Parkside Introduces the Recoflex™ Paper Packaging for Fresh Food
Textural Chocolate Advent Calendars
The Kinder® Holiday Mix Countdown Calendar is Treat-Packed
Inclusive Rice Snack Packaging
Rice Krispies Unveils its Braille Packaging and Writable Wrapper
Re-Designed Family-Owned Olive Oils
Itxart Olive Oil Tells a Story Through Its Packaging
Simplified Fastener Packs
VELCRO Brand's Color-Coded Packaging Inspires & Speeds Up Shopping