Honolulu Cookie Company's Shortbread is Packed in a Beach Bucket
Laura McQuarrie — June 27, 2018 — Lifestyle
References: honolulucookie & prnewswire
For the summer season, Honolulu Cookie Company released a set of beach-themed cookie packaging for its premium shortbread cookies. The new summer collection can be found in a usable beach bucket for kids, as well as a surfboard-shaped box. As ever, on the inside of these packages, consumers will be treated to the cookie company's classic pineapple-shaped shortbread cookies, which are authentically made in Hawaii.
In the fun keepsake Summer Surfboard Box, consumers will find 15 cookies in decadent flavors like pineapple macadamia, dark chocolate Kona coffee and white chocolate coconut. Alternatively, the Sand Bucket Set offers a bite-sized assortment of cookies and a shovel that can also be taken to the beach for even more fun in the sun.
In the fun keepsake Summer Surfboard Box, consumers will find 15 cookies in decadent flavors like pineapple macadamia, dark chocolate Kona coffee and white chocolate coconut. Alternatively, the Sand Bucket Set offers a bite-sized assortment of cookies and a shovel that can also be taken to the beach for even more fun in the sun.
Trend Themes
1. Beach-themed Packaging - Opportunity: Innovate on packaging design to create unique beach-themed packaging that enhances the consumer experience.
2. Limited Edition Collections - Opportunity: Create limited edition packaging collections for seasonal promotions to drive customer excitement and sales.
3. Interactive Packaging - Opportunity: Incorporate interactive elements into packaging, such as usable beach toys or games, to engage consumers and enhance brand loyalty.
Industry Implications
1. Food and Beverage - Opportunity: Explore innovative packaging solutions that differentiate products and create memorable experiences for consumers.
2. Retail and Consumer Goods - Opportunity: Leverage unique packaging designs to attract customers and increase brand visibility on shelves.
3. Travel and Tourism - Opportunity: Partner with travel-related companies to offer exclusive packaging collaborations that cater to tourists and create memorable souvenirs.
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