The July 2024 social good examples cover areas of charity, activism, education, and support for vulnerable communities.
In terms of partnerships, Nike and the Olympic Refuge Foundation are working to promote confidence, mental well-being, and sportsmanship for women and girls through programs like Terrains d'Avenir. As part of this initiative, Nike also signed boxer Cindy Ngamba, the first athlete from the IOC Refugee Olympic Team to join the brand's athlete squad.
In terms of product launches, the Vaseline Pro Derma Transition Body Lotion stands out for its inclusive demeanor. The formula is specifically crafted to cater to the needs of the transgender community. It alleviates skin issues stemming from hormone therapy and surgery.
The July 2024 social good round-up also spotlights eco activations such as 'This Campaign Sucks' by Dentsu and the accompanying pollution-catching mural.
Top 80 Social Good Trends in July
From Inclusive Sporting Initiatives to Ethical Tech Programs:
Kalin Ned — Jul 21, 2024 — Social Good
80
Autism-Supporting Athletics Brands
Nike Partnered with the NBA for an Autism Awareness Campaign
79
Hands-Free Car Innovations
Ford Partnered with the British Deaf Association to Launch an Ad
78
Limited-Edition Ocean-Themed Serums
Biossance Celebrates World Oceans Month with a Limited Release
77
Wellness-Centric Credit Cards
Wells Fargo &Mastercard Debut the Attune℠ World Elite Mastercard®
76
Queer Beach-Themed Candles
VIGYL Reintroduces the Hanlan’s Candle for Pride Month
75
Transition-Supporting Body Lotions
Vaseline Debuts the Pro Derma Transition Body Lotion
74
Kids' Interactive Sensory Toys
Storypods Debuts Interactive and Multisensory Toys
73
Inclusive Social Support Programmes
MCR Social is Supporting Underrepresented Neurodiverse Youth
72
Community-Focused Healthy Habits Apps
Noom Recently Debuted Its New Health-Focused App — Noom Vibe
71
Limited-Edition Cat Dad Hoodies
Felix Cat Insurance Introduces a Hoodie to Celebrate Father's Day
70
Pride Eyeshadow Launches
Mac Launches 40 Shades of Pride Eyeshadow Vault
69
Food-Inspired Interactive Booths
The Nourishing a Better Planet Sustainability Program Debuted
68
Refuge Athlete Programs
Nike Joins Forces with the Olympic Refuge Foundation
67
Music Ticketing Campaigns
Coors Light Introduces 'Fix Tixflation' for Music Entertainment
66
Inclusive Gaming Tournaments
Logitech G is Hosting a Tournament for Players with Disabilities
65
Inclusive Sporting Initiatives
Neurodiversity Celebration Week is Supporting Neurodiverse Sports
64
Pollution-Removing Murals
This Campaign Sucks by Dentsu Brings Awareness to London's Air Quality
63
Celebrity Pride Partnerships
Betsey Johnson and Miley Cyrus Announce a Happy Hippie Partnership
62
Artistic Rum Series
The Kraken Rum Debuts the Artists of the Abyss Series with Oliver Barrett
61
Engaging Braille Education Devices
The Braille Learning Device is Based on the Six-Dot Arrangement
60
Baseball-Inspired Energy Drinks Partnerships
GHOST Joins Forces with the Philadelphia Phillies
59
LGBTQI+-Friendly Travel Destinations
Hotel Belmar in Costa Rica Debuted 2024 Live & Proud Events
58
Chic Multi-Colored Lockers
Mustard Made Partners with Josh and Matt for the Rainbow Standard
57
Delivery-Based Food Rescue Initiatives
Albertsons Companies and Uber Partner on Food Rescue
56
Pride-Themed Acne Treatments
Peace Out Skincare Debuted a Special Edition of Its Acne Healing Dots
55
Pay-What-You-Want Pizza Trucks
Newman's Own Invites Pizza Lovers to Choose Their Own Price
54
Children's Food-Insecurity Campaigns
Subway's Never Miss A Lunch Campaign Is Set to Relaunch
53
Ageism-Targeting Language Campaigns
Modern Age Has Launched the Aging Index
52
Sustainable Music Festival Campaigns
Decathlon's No Tent Left Behind is Environmentally Conscious
51
Queer-Inspired Cannabis Collections
Stone Road Farms Introduces Its QUEER ALL YEAR Collection
50
Charitable Pride Month Burgers
Honest Burgers Brooklyn Stonewall Inn Edition is Available Now
49
Indigenous Artist-Inspired Postal Stamps
Canada Post Has Introduced a Stamp to Honor Elisapie
48
Denim Pride Collections
Levi's Releases Its Pride Collection Called Rainbow Rodeo
47
Advanced Literary Apps
Fabuly Introduces a Compelling Alternative in the Digital Literary Market
46
Neuroscientist-Backed Brain Health Series
Masterclass Launched a New Series Titled Brain Health
45
Digital Food Insecurity Platforms
Community Food Centres Canada Introduces Food Security Now
44
Comforting Disney Water Bottles
Uber x Pixar Release Inside Out 2 Emotional Support Water Bottle
43
Community-Focused Movie Screenings
'Join or Die' Screenings Aims to Foster Real-Life Connections
42
Women's Healthcare Books
Evvy Launched a Gender Health Gap Book for Equal Research Day
41
Free Sunscreen Initatives
The Save Your Skin Foundation is Deploying 40 Free Sunscreen Dispensers
40
Democratic AI Initiatives
AI Layer Labs & the 6079 Movement Advocate for a Democratic Future in AI
39
Charitable Vape Boxes
Timeless Vapes Introduces the Shred for the Cure Boxed Set
38
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
37
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
36
Cruelty-Free Pimple Patches
E.l.f. Expands its Blemish Breakthrough Collection
35
Holistic Spiritual Journey Apps
Churchome Has Launched a New Mobile App to Foster Connection
34
Emergency Preparedness Campaigns
Batteries Plus is the Nation's "Storm Prep Headquarters"
33
Comprehensive Online Learning Platforms
Varsity Tutors for Schools Offers Free Tools to Schools
32
Art-Inspired Jigsaw Puzzles
Apostrophe Puzzles' Jigsaw Collection
31
AI-Powered Research Assistants
Northern Arizona University & Afforai Form a Partnership
30
Youth Education Partnerships
FP Markets and Cricket Brasil Debuted a Youth Development Initiative
29
Employee Autoimmune Care
WellTheory Has Launched a New Initiative in Partnership with Maven Clinic
28
Model-Launched Pet Brands
Tate & Taylor Boasts a Comprehensive Platform for Pet Owners
27
Health-First Funding Initiatives
Gilead Sciences is Aiming to Bolster HIV Prevention in the U.S
26
Indigenous Artwork Chocolate Gifts
Purdys Luts'as Ihqelts’ Gift Box Has Charlene Johnny's Artwork
25
Resilience-Celebrating Cancer Campaigns
Extended Stay America Joins American Cancer Society
24
Traceable Zero Waste Jumpers
Navygrey Has a Transparent Supply Chain with Eco-Friendly Packaging
23
Connective Men's Wellness Apps
'Find a Men's Group' Helps Men Seeking Community and Support
22
Prolonged Activism Campaigns
Oxfam's Stay In The Fight Encourages Lasting Social Influences
21
Discount Baby Formulas
Iceland Slashes Baby Formula Prices, Citing a "Moral Obligation"
20
BIPOC Culinary Grants
Black Opportunity Fund Partners with DoorDash Canada
19
Inclusive Colorblind-Accessible Games
Mattel is Adding Colorblind Identification Symbols
18
Accessible Braille-Equipped Ales
West Side Brewings Reintroduces the Braille Ale Raspberry Gose
17
Car Safety-Promoting PSAs
The Ad Council and NHTSA Have Launched a New Never Happens Campaign
16
Hotel Wellness Campaigns
Hyatt Hotels Launches 'Wellness at Hyatt' for International Yoga Day
15
Mosquito Safety Campaigns
Mosquito Joe Launches the Beat the Bloodsuckers Campaign
14
Holistic Mental Health Initiatives
Gymnation Partners with The Lighthouse Arabia
13
Ethical Tech Programs
The Institute for Diversity Certification Launches a Pioneering Program
12
Inclusive Rice Snack Packaging
Rice Krispies Unveils its Braille Packaging and Writable Wrapper
11
Fitness Club Pride Collaborations
Equinox Announces its Exhibition and Benefit Auction
10
Digital Parenthood Platforms
Aura Has Launched the Digital Parenthood Community
9
Hospitality Mentorship Programs
Moët Hennessy USA and Another Round Another Rally Team Up
8
Helpful Digital Workforce Platforms
RoboGarden Inc. and Riipen Have Launched Digital Boost
7
Refugee-Supporting Workplace Initiatives
IKEA is Extending its Refugee Employment Pilot
6
Pizza Brand-Initiated Fundraising Campaigns
&pizza Partners with SMYAL for Pride Month
5
Fundraising Pride Art Installations
TD Installs Pride Gate to Fundraise
4
Pride-Inspired Social Initiatves
La Roche-posay Hosted Its 4th Annual 'Pride in Dermatology' Event
3
Blood Center Campaigns
Markham Yard Releases the Blood Center Campaign to Inspire Donations
2
Turtles-Inspired Stamp Designs
The U.S. Postal Service Released Protect Sea Turtles Forever
1
Accessible Health Diagnostics Features
Keyspan Has Formed a Partnership with Austin Simply Fit
Related Ideas
Biodegradable Womenswear Blazers
Lotta Ludwigson's ALVA Blazer Applies Cradle-to-Cradle Design
AI-Lead Car Ads
Ford Launched an AI Campaign Dubbed 'Be Surreal, Be Ford'
Cartoon-Inspired Beverage Collaborations
Joyburst Partners with Disney and Pixar's Inside Out 2
Sun Safety Beach Takeovers
Sun Bum's Miami Beach Takeover Supported Safe Fun in the Sun
Playful Pride-Inspired Candles
Candier Launches the 'Sounds Gay. Yay, I’m in Candle'
Expansive Pride Month Initiatives
The Latest Primark Pride Collection and Campaign are Inclusive
Squishy Digital Pets
Punirunes Combine Virtual Pet Care with Tactile Play
Sustainable Cocoa Farming Practices
Barry Callebaut Announced its 2024 'Future Farming Initiative'
Mental-Health Awareness QSR Packaging
McDonald's Alters Its Happy Meal Boxes for Mental Health
AI-Powered Choose-Your-Own Adventure Books
Playbrary GPT Merges Literature with Gaming
Gen Z AI Campaigns
Lenovo Launches a New Campaign Called 'Meet Your Digital Self'
In-Clinic Brain-Computer Interface Technology
Neurable & Healthspan Digital Join Forces
Charitable Pet Product Collections
IKEA Presents a Look at its Pet-Friendly Utsådd Collection
Pride Month Cosmetic Campaigns
Nivea Proud In Your Skin Was Created with PFLAG National
Next-Gen Hydration Bottles
air up's Award-Winning Gen2 PAB "Flavors" Water with Aromatic Pods
Kind Gardening Pop-Ups
Mrs. Meyer's Compassion Store Trades Generous Acts for Garden Essentials
Temperature-Sensing Soccer Jerseys
The Coors Light Chill Jersey is Perfect Soccer Fans
Direct-to-Consumer Brain Health Scans
MYndspan MEG Brain Health Scans are Available in the UK
Pride Month Candy Branding
The Limited-Edition Skittles Pride Packaging Celebrates Community
Sunlight-Inspired Unisex Fragrances
The Louis Vuitton LVERS Fragrance is Arriving for Summer
Minimalist Pet Accessory Collections
The NEIGHBORHOOD Dog Series is Stylishly Utilitarian
Dazzling Art Design Exhibitions
Kiki Goti Showcases the Selene Exhibition at Alcova
Pet Shopping Networks
IKEA is Launching an Interactive Pet Shopping Network on TikTok Live
Limited-Edition Cat Dad Hoodies
Felix Cat Insurance Introduces a Hoodie to Celebrate Father's Day
Finance eSports Partnerships
GIANTX Partnered with HSBC to Educate Youth on Finances
Performance Pickleball Apparel
Stack Athletics' Summer Collection Keeps Players Cool on the Court
Sun Care Concierges
The Supergoop! Concierge Matches Protective Formulas to Individual Needs
Refuge Athlete Programs
Nike Joins Forces with the Olympic Refuge Foundation
Limited-Edition Hairspray Packaging
DESIGNME Celebrates Pride with the HOLD.ME Three-Way Hairspray
Dog-Friendly Bone Broth Cans
Crafty Beasts Brewing Company Makes "Ale" for Dogs with Food Waste
Hard Juice Cocktails
Welch’s Craft Cocktails are Made with Real Fruit Juice and Vodka
Sailing Race-Inspired Fashion Capsules
The Louis Vuitton 37th America’s Cup Barcelona Line is Chic
Sustainability-Oriented Kids Toys
Learning Resources Unveils a New Sustainable Toy Capsule
Celebrity-Approved Spirit Campaigns
Grand Marnier and 2 Chainz Introduce The Rouge Room
Millennial and Midlife
Trend Hunter's Now Trending Series Covers Millennial and Midlife Trends
Vibrant Pride Month Makeup
The Makeup Revolution Beam Bright Rainbow Highlighter is Easy to Use
Comprehensive Wellness Retreats
Alo Moves Partners with Waldorf Astoria Los Cabos Pedregal
Inclusive Marathon Campaigns
adidas Worked with Marathons to Support Neurodivergent Athletes
LGBTQ Youth-Benefiting Doughnuts
Voodoo Doughnut's Pride Bar Doughnut Supports It Gets Better
Complimentary Health Apps
Life Time, Inc. Has Announced That Its Life Time App is Now Free
Enterprise-Wide Generative AI Frameworks
Fujitsu Limited Aims to Address the Needs of Companies
Age-Restricted Skincare
Mantle Implemented an Age Limit on Its Website to Protect Gen Alpha
AI Book Assistants
BookNote.AI Can Explore the Contents of Any Book to Streamline Education
Expanded Food Delivery Apps
Instacart Partners with Uber Eats to Expand its Delivery Services
Branded Flea Markets
IKEA Belgium is Hosting a Flea Market Across Its Eight Branches
Virtual Brand Fragrance Experiences
L'Occitane en Provence Launches a Line of Summer Fragrances
Delivery-Based Food Rescue Initiatives
Albertsons Companies and Uber Partner on Food Rescue
Inclusive Health Apps
Diet Pulse is a Fitness Tool at the Intersection of Tech and Health
Holistic Longevity Wellness Programs
Preamble Focuses on Healthspan & Longevity with New Program
Footballer-Backed Audio Campaigns
Bowers & Wilkins and David Beckham Partnered for a New Campaign
Pride Month Nail Polishes
The Sally Hansen x Pride Limited Edition Collection Supports GLAAD
Pride-Themed Acne Treatments
Peace Out Skincare Debuted a Special Edition of Its Acne Healing Dots
Superhero-Themed AR Sodas Cans
Coca-Cola's Marvel Universe Packaging Boasts Immersive Features
Odorless Insect Repellents
Zero On-Body Mosquito + Tick Repellent Offers Eight-Hours of Protection
Globally Inspired Burgers
Hard Rock Cafe's World Burger Tour Shares Culturally Inspired Burgers
Reproduced Premium Vintage Denim
The Levi's Vintage Clothing 9Rivet Uses Plain Selvedge Denim
Hyper-Local Dining Establishments
Hotel Belmar Stands Out with Its Sustainable Cuisine
Children's Food-Insecurity Campaigns
Subway's Never Miss A Lunch Campaign Is Set to Relaunch
Rainbow Skincare Sets
Beekman 1802's Bloom with Pride Set Features Colorful Mini Booster Serums
Sustainable Ocean Packaging Designs
COAST Cannabis Co. Unveils a New Ocean-Based Packaging Design
Refned Retail Boutiques
242 Mulberry in Soho Offers an An Eclectic Mix of Products
Philanthropic Cosmetic Brand Initiatives
Kiehl’s Open Doors Supports LGBTQ+ Homeless Youth
Baguette-Scented Stamps
La Poste Created Scratch-and-Sniff Stamps Inspired by a Beloved Baked Good
Comprehensive Health Care Suites
Bright Sits on the Intersection of Technology and Health
Prideful Sprinkle-Topped Shakes
Shake Shack Unveils the New Pride Shake Ahead of Pride Month
Mental Health-Supporting Campaigns
'The Last Photo' is a Suicide Prevention Initiative
AR Sports Drink Bottles
BODYARMOR's Limited-Edition Collectible Bottles Engage Sports Fans
In-Hotel AI-Driven Workouts
Hyatt Regency Has Partnered with Future for a Unique Service
Braille-Equipped Haircare Bottles
Wilde Unveils the New Blonde Enrich Shampoo and Conditioner Line
Artistic Libation Campaigns
The Madrí Excepcional 'Paint Your Pint' Competition Challenges Fans
Wellness-Promoting Senior Health Programs
Kaia Health Has Launched Its New Balance Program
Wearable Skin Protection Devices
A.C. Camargo Cancer Center Launches a Wearable UV Detector
Non-Alcoholic Vegan Lagers
Firebrand's Little Wave Lager Contains Zero Alcohol and Little Calories
All-in-One Men's Skincare Duos
Yves Rocher Offers the Men's Hair and Body Wash Kit
Versatile Men's Shorts
66°North's Laugardalur Cold Desert Shorts are Lightweight
Nutritional Supplement Deliveries
Uber Eats and The Vitamin Shoppe Have Forged a Partnership
Miami-Themed Anniversary Celebrations
Alchemysts Inc. Recently Marked Its Five-Year Milestone
Democratic AI Initiatives
AI Layer Labs & the 6079 Movement Advocate for a Democratic Future in AI
Transformer Robots-Powered STEAM Education
Wefaa Robotics Recently Secured Seed Funding
Child-Friendly Oat Smoothies
Three Robins Little Smoothie Comes in Two Flavors
Complimentary Wheat-Based Utensils
SeaWorld is Marking World Oceans Day with a Free Gift
Accessible Home Improvement Services
IKEA Canada Introduces Payplan by RBC
Delivery-Oriented AI Tools
Grab Teams Up with OpenAI to Enhance its Automated Offerings
Family Organizational Apps
FamHive Incentivizes Family Chores and Organization
Affordable Balancing Skincare Lines
Burt's Bees' Clear & Balanced Addresses a Variety of Concerns
Pride-Celebrating Cannabis Gummies
Midweek Friday Pride Gummies Support an LGBTQ+ Resource
Brand-Collaborative Denim Staples
Lulus Partners with Levi's to Launch a Denim Collection
Limited-Edition Pizza Offerings
&Pizza Unveils Two New Pies Alongside the Return of a Fan Favorite
Beverage-Focused Esports Deals
Ghost Gaming is Set to Introduce Sly to a New Esports Audience
Cannabis-Inspired Golf Capsules
Timeless Vapes Presents the 2024 Timeless Golf Capsule
Youth Education Partnerships
FP Markets and Cricket Brasil Debuted a Youth Development Initiative
Connective Health Apps
WellB Health Connects Your with Doctors to Suit Your Needs
Carbon Capture Insurance Packages
Aon Introduces an Insurance Product for Carbon Capture Companies
Mental Health-Focused Brand Initiatives
Maybelline New York Partners with WHO Foundation
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Accessible AI Teaching Assistants
Microsoft and Khan Academy Make Khanmigo AI Free to Use
Brightly Flavored Blonde Ales
The Genesee Brewery Mango Peach Kolsch Has Natural Fruit Flavors
Holistic Wellness Habit Trackers
CompleteDay Let's Users Sync Their Health Goals and Habits
Bouncy Phyto-Mucin Serums
InnBeauty's Elastic Skin Mimics Viral Snail Serums with a Vegan Formula
Child-Centric Online Safety Campaigns
Wondershare FamiSafe Engages Parents with a Contest
Shrimp-Stuffed Steamed Buns
JINYA Ramen Baris Serving Up the New Ebi-Katsu Bun This June
Mental Health Partnerships
Pacsun Has Announced a New Global Partnership with the Rare Impact Fund
Accessible Braille-Equipped Ales
West Side Brewings Reintroduces the Braille Ale Raspberry Gose
Personalized AI Storytelling Apps
Story Creator AI Takes Aspects From a Child's Personality
Wellness Discovery Platforms
Wellworthy Helps Individuals Navigate the Health and Wellness Market
Goal-Oriented Health Apps
The 'Bright' App Offers a Holistic View of One's Health
Film Chronicle Documentaries
HBO Presents the New MoviePass, MovieCrash Documentary
Cultural Social Media Documentaries
Hulu Unveils the Black Lives Matter: A People's History Doc
Tantalizingly Tropical Double IPAs
This Strong Ale is Lush With A Bouquet of Fruity Aromas
AAPI Heritage-Honoring Exhibitions
3.1 Phillip Lim Presents the Crafting Selfhood Exhibition
Debunking AI Apps
BSBot Helps Publicis Clients Tell the Truth About AI from Fiction at Cannes
Parental Guidance Shopping Apps
The 'Auggie' App Connects Experienced Parents to New Ones
Insect-Supporting Six-Packs
Lidl Created "Bee-rs" for Bees to Celebrate World Bee Day
Bold Bourbon Barrel Ales
This Beer Made With Orange Peels, Cherries & Kentucky Bourbon Goodness
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Health System Improvement Initiatives
Eli Lilly and Company Has Announced a Donation to UNICEF
Digital Parenthood Platforms
Aura Has Launched the Digital Parenthood Community
Refugee-Supporting Workplace Initiatives
IKEA is Extending its Refugee Employment Pilot
All-In Pricing Policies
Live Nation Entertainment Has Implemented an All-In Pricing Policy
Soothing Puzzle Games
Puzzle Odyssey Hosts a Collection of Games at Varying Levels
Barbecue-Themed Burger Menus
The Shake Shack Smoky BBQ Menu is Packed with Complex Flavor
Plant-Based Coffee Campaigns
Minor Figures Launches the 'Dairy Disloyalty' Awareness Campaign
Turtles-Inspired Stamp Designs
The U.S. Postal Service Released Protect Sea Turtles Forever
Non-Fiction Book Summaries
Summrize Offers Free Insights That are Engaging and Actionable