West Side Brewings Reintroduces the Braille Ale Raspberry Gose
Kanesa David — June 19, 2024 — Social Good
References: westsidebrewing & citybeat
Cincinnati Association for the Blind and Visually Impaired (CABVI) is partnering with West Side Brewing to reintroduce the pair's collaborative ale, featuring braille on the side of the can. The re-release of the Braille Ale Raspberry Gose, an award-winning and fan-favorite beer, is set for Thursday, July 27. This particular brew, known for its unique blend of raspberries and spices, has garnered widespread acclaim and appreciation from the community.
West Side Brewing will host an exclusive release party beginning at 5 p.m. on the launch day to celebrate its return. A portion of the sales from both food and beverages will be donated to CABVI, directly supporting their efforts to assist individuals adapting to vision loss.
By participating in this event, Cincinnati community members can contribute to a larger mission of inclusivity and support for the visually impaired.
Image Credit: West Side Brewing
West Side Brewing will host an exclusive release party beginning at 5 p.m. on the launch day to celebrate its return. A portion of the sales from both food and beverages will be donated to CABVI, directly supporting their efforts to assist individuals adapting to vision loss.
By participating in this event, Cincinnati community members can contribute to a larger mission of inclusivity and support for the visually impaired.
Image Credit: West Side Brewing
Trend Themes
1. Braille-equipped Beverages - Integrating braille into beverage packaging allows for greater accessibility and inclusivity for the visually impaired.
2. Inclusive Product Labeling - The trend towards accessible packaging emphasizes the importance of designing for all users, including those with disabilities.
3. Collaborative Community Initiatives - Partnerships between businesses and local organizations to support social causes foster community engagement and brand loyalty.
Industry Implications
1. Brewing Industry - Innovative packaging in the brewing industry can enhance brand differentiation and cater to specialized consumer needs.
2. Packaging Industry - Adopting accessible labeling practices in the packaging industry can set new standards for product inclusivity.
3. Non-profit Sector - Collaborations between businesses and non-profits open avenues for mutually beneficial initiatives that support social missions.
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