Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,197 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,197 cutting edge ideas.

Limited-Edition Cat Dad Hoodies

Clean the Sky - Positive Eco Trends & Breakthroughs

Felix Cat Insurance Introduces a Hoodie to Celebrate Father's Day

— June 4, 2024 — Marketing
Inspired by a recent rise in men adopting cats, Felix Cat Insurance introduces limited-edition cat dad hoodies that are sure to capture attention and delight consumers.

Felix Cat Insurance aims to challenge stereotypes by promoting "Cat Dad Energy" through apparel tailored for hardcore cat lovers, empowering them to wear their pet parent status with pride. The cat dad hoodies feature a built-in pouch specifically designed for carrying cats weighing up to 10 pounds. To showcase the cat dad hoodie, Felix Cat Insurance collaborates with cat dad influencer Abram Engle and his famous cat.

Priced at $50 each, the hoodies contribute 100% of the proceeds to the Nashville Humane Association, making them an attractive choice for consumers seeking to express their love for their feline companions while supporting animal welfare initiatives.

Image Credit: Felix Cat Insurance
Trend Themes
1. Pet-centric Apparel - Growing interest in pet-centric fashion creates opportunities for brands to design versatile and functional clothing for pet owners.
2. Collaborative Marketing with Influencers - Brands leveraging influencer partnerships, such as with cat dad influencers, can enhance their authenticity and reach diverse audiences effectively.
3. Charity-focused Consumer Products - Products that integrate charitable donations, like the Felix Cat Insurance hoodies, attract socially conscious consumers and enhance brand reputation.
Industry Implications
1. Pet Accessories - The pet accessories industry can expand by creating innovative products that cater to the unique needs of modern pet owners.
2. Fashion and Apparel - Fashion enterprises can redefine market trends by developing specialized apparel that combines style with functional pet-carrying features.
3. Influencer Marketing - The influencer marketing sector can benefit from collaborations that align with niche communities, such as pet enthusiasts, for targeted impact.
8
Score
Popularity
Activity
Freshness