The NEIGHBORHOOD Dog Series is Stylishly Utilitarian
Michael Hemsworth — June 16, 2024 — Lifestyle
References: neighborhood.jp & hypebeast
Many brands big and small have taken to creating products for pet parents in the face of ever-increasing ownership, which is exactly what we're seeing with the new NEIGHBORHOOD Dog series. The collection consists of practical supplies that include harnesses, leashes, collars, tote bags, toys and more, which each highlight the brand's minimalist style aesthetic. The products are observed in an equally utilitarian gray, black, navy and beige color scheme that will enable them to be easily integrated into an owner's collection without looking out of place.
The NEIGHBORHOOD Dog series also includes co-branded products created with L.L. Bean and Medicom, which can all be purchased via the brand's website. Priced from $15 all the way up to $295, the collection is sure to be a hit amongst discerning dog owners alike.
Image Credit: NEIGHBORHOOD, hypebeast, neighborhood.jp
The NEIGHBORHOOD Dog series also includes co-branded products created with L.L. Bean and Medicom, which can all be purchased via the brand's website. Priced from $15 all the way up to $295, the collection is sure to be a hit amongst discerning dog owners alike.
Image Credit: NEIGHBORHOOD, hypebeast, neighborhood.jp
Trend Themes
1. Minimalist Pet Accessories - The rise of sleek, utilitarian designs in pet accessories caters to the aesthetic-conscious pet owner.
2. Co-branding in Pet Products - Collaborations like those between NEIGHBORHOOD and L.L. Bean highlight the growing trend of co-branded pet collections.
3. Premium Pet Product Pricing - The willingness of pet owners to spend on higher-priced accessories emphasizes the premium pet product market.
Industry Implications
1. Pet Goods Manufacturing - Manufacturers are increasingly focusing on minimalist and aesthetically pleasing designs to capture discerning customers.
2. Online Retail for Pets - E-commerce platforms are capitalizing on the booming demand by offering exclusive and co-branded pet collections.
3. Collaborative Fashion and Pet Brands - Partnerships between popular fashion and pet brands are emerging, blending high fashion with practical pet needs.
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