Apostrophe Puzzles' Jigsaw Collection
Lima Kalim — June 17, 2024 — Social Good
References: apostrophepuzzles
Apostrophe Puzzles offers art-inspired jigsaw puzzles, each based on an original painting. The collection presents museum-quality contemporary art by artists of color. Apostrophe Puzzles is a Black-owned and women-led brand that partners with nonprofits in communities of color and donates an additional percentage of each sale to expand arts and accessibility and empower new generations of emerging artists.
Artists that inspired some of the puzzles offered by Apostrophe Puzzles are Lily Sol, Helen Zughaib, Janine Lecour, Nidhi Mariam Jacob, and Marianne Angeli Rodriguez. There are various designs to choose from, such as digital illustration, mixed media, landscape, abstract, floral, and more.
Apostrophe Puzzles aims to provide an alternative approach to collecting art by bridging the gap to access to fine art.
Image Credit: Apostrophe Puzzles
Artists that inspired some of the puzzles offered by Apostrophe Puzzles are Lily Sol, Helen Zughaib, Janine Lecour, Nidhi Mariam Jacob, and Marianne Angeli Rodriguez. There are various designs to choose from, such as digital illustration, mixed media, landscape, abstract, floral, and more.
Apostrophe Puzzles aims to provide an alternative approach to collecting art by bridging the gap to access to fine art.
Image Credit: Apostrophe Puzzles
Trend Themes
1. Art-collecting Jigsaw Puzzles - Combining art appreciation with the tactile experience of puzzle-solving, art-collecting jigsaw puzzles make contemporary art more accessible to a wider audience.
2. Supporting Emerging Artists - Companies that collaborate with emerging artists offer a platform for new talents while providing consumers with unique, quality products.
3. Socially-conscious Consumer Goods - Brands that integrate social contributions, such as donating sales proceeds to nonprofits, align products with consumers' growing interest in social responsibility.
Industry Implications
1. Puzzle Manufacturing - The puzzle industry can elevate its market appeal by incorporating art-forward designs that resonate with both art lovers and casual consumers.
2. Fine Arts and Crafts - Artists and brands within the fine arts sector can explore new revenue channels by transitioning their work into high-quality, collectible jigsaw puzzles.
3. Nonprofit Partnerships - The rise of brands with nonprofit alliances encourages new models of corporate social responsibility that benefit both communities and businesses.
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