Wells Fargo &Mastercard Debut the Attune℠ World Elite Mastercard®
References: businesswire
The Attune℠ World Elite Mastercard®, a credit card designed in collaboration between Wells Fargo and Mastercard, targets consumers interested in fitness, wellness, and sustainable living. This card offers 4% cash rewards on purchases related to fitness, wellness, select sports, entertainment, pet care, and eco-friendly activities such as public transit and EV charging. Other purchases earn 1% cash back.
The Attune℠ World Elite Mastercard® comes with a $100 welcome bonus after spending $500 within the first three months and "for a limited time, Wells Fargo will also make a donation of $50 to national non-profit organization Capital Link for each cardholder who qualifies for the welcome bonus." Additional benefits feature security services like Mastercard ID Theft Protection and travel perks like Concierge Service. There is no annual fee for the card.
Image Credit: Wells Fargo
The Attune℠ World Elite Mastercard® comes with a $100 welcome bonus after spending $500 within the first three months and "for a limited time, Wells Fargo will also make a donation of $50 to national non-profit organization Capital Link for each cardholder who qualifies for the welcome bonus." Additional benefits feature security services like Mastercard ID Theft Protection and travel perks like Concierge Service. There is no annual fee for the card.
Image Credit: Wells Fargo
Trend Themes
1. Wellness-integrated Financial Products - Financial products focusing on wellness, such as the Attune World Elite Mastercard®, signal a growing trend towards integrating health benefits into traditional banking services.
2. Eco-conscious Reward Programs - Reward programs that promote eco-friendly activities like EV charging and public transit are gaining traction, reflecting increased consumer demand for sustainable living.
3. Pet Care Financial Incentives - Including pet care in credit card reward categories addresses a niche market, recognizing the financial significance pet owners place on their animals’ wellbeing.
Industry Implications
1. Financial Services - The collaboration between Wells Fargo and Mastercard illustrates the potential for innovation within the financial services sector through products that emphasize lifestyle benefits.
2. Fitness and Wellness - Credit cards that offer rewards for fitness and wellness expenditures highlight the intersection between financial and health industries, promoting healthier consumer habits.
3. Sustainable Living - The Attune World Elite Mastercard®'s focus on eco-friendly activities such as public transit and EV charging aligns with the growing sustainable living industry.
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