These food brand collectibles range from QSR streetwear uniforms to pizza-ordering parkas. While examples like Pizza Hut's fashion-forward and functional outerwear transform the way fast food is delivered and preserved, White Castle's collaboration with NYC-based streetwear label Telfar celebrates the burger chain's iconic branding. The signage is showcased on pieces that are designed with modernity and comfort in mind rather than being solely reserved for uniforms.
Other food brand collectibles to note include Doritos' limited edition Doritos rose bouquets, along with the brand's cheeky streetwear collection which celebrated the re-release of its Ketchup flavor. In addition, examples like McDonald's burger tins celebrate the 50th anniversary of the QSR's famous Big Mac sandwich while giving patrons a physical piece of merchandise they can take home.
As promotional merchandise evolves in the fashion sphere, food brands are taking note of Millennial and Gen-Z consumers' desire for exclusive collectibles. These unexpected fashions, objects and edible offerings take brand engagement to new heights while appealing to young audiences in a memorable way.
30 Examples of Food Brand Collectibles
30
Collectible Fast Food T-Shirts
Uniqlo and McDonald's are Celebrating Big Mac's 50th Anniversary
29
Celebratory Fast Food Capsules
McDonald's is Celebrating the 50th Anniversary of the Big Mac
28
Branded To-Go Box Controllers
Eat KFC and Play Video Games with This To-Go Chicken Box Controller
27
Regal Pizza Dance Dresses
The Pizza Prom Dress Was Created to Win a Domino's Social Media Contest
26
Novelty QSR Brand Pods
KFC is Selling a $10,000 Internet Escape Pod Featuring the Colonel
25
QSR Brand Ambassador Costumes
The KFC Colonel Sanders Halloween Costume is Limited-Edition
24
Salad Dressing Clothing Lines
Hidden Valley is Retailing a Humorous Ranch Merchandise Line
23
Fried Chicken Smartphones
Huawei's Kentucky Fried Chicken Phone Comes with Branded Apps
22
Revitalized Chip Bouquets
Doritos is Bringing Back Its Ketchup Roses to Celebrate Valentine's Day
21
Retro Fast Food-Branded Streetwear
McDonald’s and BEAMS Released a Line of Big Mac Merchandise
20
QSR Fashion Collaborations
The Forever 21 x Taco Bell Clothing Collection will be Playful and Fun
19
Animatronic Order-Taking Robots
KFC Has Created a Colonel Sanders Robot to Take Drive-Thu Orders
18
Fast Food Outerwear Collaborations
The Hayley Elsaesser TaCoat is Designed Alongside Taco Bell
17
Millennial Pink Coffee Cups
Starbucks' New Cherry Blossom Cups are Perfect for Spring
16
Pink Candy Merch Lines
All-Pink Starbursts Now Have its Own Merchandise Line
15
QSR-Themed Ornaments
For the Holidays, KFC Launched a Set of Festive Fried Chicken Ornaments
14
Celebratory Munchies-Inspired Kits
foodora's 'Hot Box' 4/20 Kit is Cannabis- and Food-Friendly
13
Ketchup Chip Streetwear
The 'Doritos Ketchup Drop' Includes Apparel Inspired by the Chip Flavor
12
Branded QSR Holiday Products
The KFC Limited 2017 Holiday Collection is Vintage and Funky
11
QSR Uniform Streetwear
White Castle is Collaborating with Telfar on a Clothing Collection
10
Filmic Collectible Cans
Brisk's High-Tech Black Panther Cans Reveal a Special Script
9
Pizza-Ordering Sneakers
The Pizza Hut 'Pie Tops' Order Pizza Delivery with a Single Press
8
Pizza-Themed Sneakers
Pizza Hut's Pie Tops II are Set to Celebrate the Upcoming March Madness
7
Chip Branded Double-Headed Sweaters
These Sweaters Celebrate the Launch of Doritos Collide
6
Branded Fast Food Drones
The 'KFO Drone' Package is the Latest Asia-Only Publicity Stunt by KFC
5
Burger Chain Fashion Collections
Don C & Wendy's Launch Basketball Merchandise for March Madness
4
Pancake-Themed Holiday Sweaters
IHOP is Selling Special Charitable Sweaters for Christmas
3
Pizza-Ordering Parkas
The 'Pizza Parka' Spotlights Innovations in Pizza Hut's New Delivery Pouch
2
Burger-Flavored Toothpastes
Burger King's Fun Toothpaste Flavor Mimics the Taste of the Whopper
1
Chicken Container Helmets
This Packaging for a Bucket of Chicken Doubles as a Hat for Rugby Events
Related Ideas
Cleverly-Disguised Fountain Cups
Pepsi's Latest Campaign Stunt Introduced 'Undercover Cups'
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
Western-Themed Snack Products
Fritos Classic Ranch Pays Homage to the Brand's History
Decade-Celebrating QSR Meals
McDonald’s Canada's Throwback Meal Celebrates the 80s, 90s, and 00s
Expansive QSR Toy Ranges
McDonald's Japan Hello Kitty Happy Meals Mark the Character's Birthday
Car Culture-Inspired Fashion Capsules
The Forever 21 x Ford Line Emphasizes American Heritage
Back-To-School Disney-Inspired Fashion Lines
The Forever 21 x Disney Capsule is Highly Anticipated
Outdoor Anime QSR Toys
These McDonald's Japan Pokémon Happy Meal Toys Come in Eight Styles
Soup Dumpling-Inspired Capsules
Din Tai Fung Unveils a Merchandise Collection with Dumpling Motifs
Receipt-Inspired Graphic T-Shirts
McDonald's Turns Paper Receipts into the Made to Order Tee
Fast Food-Inspired Nail Kits
The Nails Inc x McDonald’s Collab Plays with Famous Menu Items
Co-Branded Snacking Coveralls
The Taco Bell x WILDFANG Outfit Has Pockets for Specific Menu Items
Minimalist QSR Packaging Designs
This Updated McDonald’s Japan Packaging Includes 70 Updates
Seltzer-Inspired Fashion Collections
1987label and Truly Hard Seltzer Have Joined Forces
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Nostalgia-Inspired Fast Food Concepts
McDonald’s CosMc’s Concept Officially Opens in Texas
Miniature Cooking Collectibles
The MasterChef Mini Brands Scale Down MasterChef Dishes
AR Restaurant Packaging
White Castle Launches a New Augmented Borderland Experience
Anime-Inspired Restaurant Campaigns
McDonald’s Unveils an Anime & Manga Series Called 'WcDonald’s'
Potato Chip-Brand Streetwear Series
Ruffles Breaches into New Realms with the RidgeWear Series
QSR Brand Holiday Ornaments
The 2024 Shake Shack Holiday Merch Collection Just Dropped
Convenient Store-Themed Pop-Ups
Lee Kum Kee Showcased its Ingredients with Retro Flare
Sauce-Inspired QSR Capsules
Wendy's x Lonely Ghost Unveil a Limited Edition Merchandise Collection
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Functional Flavorful Yogurt Pouches
These Yoghurt Pouches from The Collective Come in Six Options
Shoe Brand QSR Collaborations
McDonald's and Crocs Join Forces on Crocs Clips Toys
QSR Summer Capsules
The Chick-fil-A Originals Summer Collection is Inspired by Fan-Favorites
QSR-Collaborative Streetwear Designs
Burger King and FILA Join Forces on a New Collection
80s Football-Inspired Collections
Admiral Sports Introduces the Team Dressers Collection
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Filipino QSR-Themed Merchandise
Jollibee Launches its New Merchandise Platform for Loyal Customers
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Luxe Grocer Merch
The Erewhon x Balenciaga Collab Shares High-End Merch
Burger-Inspired Tracksuits
The Juicier Collection by Juicy Couture Celebrates Red Robin Burgers
QSR-Inspired Nail Kits
Nails Inc Introduces its Collaborative McDonald's Collection
Pizza-Inspired Streetwear Collections
Dinner Service Ny Debuts the Prince Street Pizza Collection
Virtual Pet Pizza Promotions
The Pizza Hut x Tamagotchi Collaboration Features a Pink Dough Pizza
Collaboration QSR Merch Collections
The McDonald's x graniph Collection is Retro-Inspired
QSR Meme Costumes
Spirit Halloween x Chipotle Collaborated on a Halloween Costume Collection
Ghostly Cinematic Donut Ranges
The Krispy Kreme x Ghostbusters Collection Celebrates the 1984 Film
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Coffee Shop Merchandise Collaborations
Dunkin' Released an Exclusive Collaboration with 'AMBUSH'
Pop Art Creative Collections
The KAWS + Warhol UT Collection Caters to Art Lovers
Rapper-Themed QSR Merch
The Eminem x White Castle Collab is Limited-Edition
Exclusive Social Shopping Snacks
Like Air is Launching Limited-Time Flavors on TikTok Shop
Anniversary-Honoring Vintage Drinkware
Starbucks and Disney Join Forces on a New Collection
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Collegiate Cafe Clothing Collections
Starbucks and Beams Partnered on a New Collection in Japan
Nostalgic Snack Ranges
Munchies Returns to Canada After a 20-Year Hiatus
Limited-Edition Food-Inspired Collections
The TUMS x FLAN Labs Gummy Bites Collection is Playful
Celebratory Convenience Market Menus
7-Eleven, Inc. Launches an Array of New Food Items and Deals
Retro QSR Menus
The Taco Bell Decades Menu Revisits Favorites from Past Decades
Collegiate-Style Cafe Merch Collections
The Tim Hortons Coffee Crews Merch is Limited-Edition
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Fan-Inspired QSR Gifts
Chipotle's All I Want Is Chipotle Collection Shares Three Iconic Items
Animated Movie Apparel
Boxlunch Celebrates Dreamworks Animation Films with an Exclusive Collection
Squishy QSR Toy Collaborations
McDonald's Squishmallows Happy Meal Arrives on December 26
QSR Brand Streetwear Collections
Jollibee Canada Has Just Opened Up a New Jolly Merch Shop
Sitcom-Inspired Meal Sets
McDonald's Friends Box Honors the Iconic Sitcom Show
Spooky Slider Packaging
White Castle Unleashed Limited-Edition Halloween Retail Packaging
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Cartoon-Inspired Pizza Merchandise
Disney Launches the New Pizza-Themed Disney Eats Collection
Food Delivery Jewelry Ranges
The Deliveroo Love Bites Charm Necklace Range is Here for Valentine's
Collectible Lunch Box Giveaways
Taco Bell is Launching a Lunch Box Giveaway with DoorDash
Collaborative Ice Cream Jewelry
King Ice Partners with Three Iconic Ice Cream Brands
Vintage QSR Collegiate Capsules
The Tim Hortons Varsity Collection Features Dark Colored Hues
Unique Seasonal QSR Items
Chick-fil-A Unveiled a New Sensorial Burger and Banana-Flavored Treats
Expansive Tex-Mex QSR Menus
These New Taco Bell Menu Items are Arriving for 2024
Craveable Frozen QSR Meals
Taco Bell at Home Cravings Kits Help Fans Make Menu Classics at Home
Chain Restaurant Food Festivals
Chain is the Worlds First Gourmet Chain Food Festival
Fan-Made Merch Stores
The Wonder Shop Shares a Mix of Creator-Made Goods and Recipes
Movie-Themed Fast-Food Campaigns
White Castle Commemorates 'Harold & Kumar Go to White Castle'
QSR Fashion Capsules
The KFC X BOXLUNCH Collection Captures the Essence of a Fried Chicken Legacy
Collectible Cup QSR Meals
The McDonald's Collector's Meal Comes with One of Six Nostalgic Cups
Toaster Pastry Costumes
Pop-Tarts' Mascot Costume Turns Fans into the Brand Mascot for Halloween
QSR-Backed Clog Capsules
Crocs and McDonalds Release a Collaborative Clog Capsule
Sustainable QSR Litter Adverts
McDonald's Malta Presents New Captivating Eco-Centric Campaigns
Collaborative Soup Branded Outerwear
Campbell’s x Parks Project Winter Warmth Collection is Cozy
Film-Themed AR Designs
White Castle Celebrates the 'Borderlands' Film with Unique Packaging
Ready-to-Eat Retailer Snacks
These New 7-Eleven Menu Items are Arriving This Summer
Anime-Collaborative QSR Menus
McDonald's Japan Joins Kiki's Delivery Service on New Burgers
Collaborative Candy Apparel
The JCPenney x HARIBO Collection Puts Candy and Branding in Focus
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Pretzel-Inspired Snack Products
Pretzelized Pretzel Crackers and Pizza Chips are Flavorful
Late-Night Fast Food Restaurants
White Castle is Strengthening Its Night Castle Brand
Late-Night QSR Vehicles
The Student Tour Campaign Shortens the Trip from the Club to Taco Bell
Sandwich-Inspired 70s Decor
The Retro Schlotzsky's Sandwich Studio Line Honors an Iconic Menu Item
Cartoon Cafe Collectibles
MGA and Sanrio Collaborated on Miniverse Make It Mini Food Hello Kitty
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Nostalgic Lip Balm Collections
Camp Burt Introduces its '84 Summer Merch Collection
Heritage-Inspired Cup Capsules
Starbucks and New Era Unveil a New Collection for Indian Customers
Nostalgic Spring-Ready Fashion Capsules
Filling Pieces Unveils its Gelato Games Capsule for SS24
Burger-Inspired Back-To-School Campaigns
Trill Burgers & LRG Clothing Debut a Line of Activations
Cereal-Inspired Accessories
Pebbles Cereal & Susan Alexandra Collaborated on Vibrant Designs
Condiment-Branded Varsity Jackets
Mike's Hot Honey & Starter Launch Limited-Edition Varsity Jacket
Remixed Spiced Cheese Snacks
These Frito-Lay Snacks Include New and Returning Flavors
Savory Bear-Shaped Potato Snacks
Pom-Bear Snacks Introduced New Flavors and Branding
Social Media-Inspired Merch Ranges
The X Merch Collection Includes Two Styles
QSR-Inspired Grocery Products
Aldi Launches the New McDonald’s Inspired Burgers
Burger-Inspired Pizza Slices
The Pizza Hut Cheeseburger Melt Has a Crispy Crust and Ample Beef
Spicy Pepper QSR Foods
These Burger King Ghost Pepper Menu Items Pack the Heat
Gen Z-Approved Cartoon Streetwear
BT21 Collaborates with FRAGMENT on a New Streetwear Collection
Elevated Private Food Ranges
Bettergoods is the First New Store Brand from Walmart in 20 Years
Child-Focused Plant-Based Foods
The Franklin Farms Mickey Mouse & Friends Products are Flavorful
Fast Food Plushie Collaborations
McDonald's Singapore and Hello Kitty Release Eight Plushies
Retail Food Preparation Stations
Urban Eat Debuts a Smart Retail Solution for its Food-to-Go Range
Playful QSR Campaigns
Cossette Forms the New McDonald's Campaign to Closest Restaurant
Celebratory QSR Dessert Offerings
McDonald's UK Releases Three Dessert Items for 50th Anniversary
QSR Movie Merch Collections
Arby’s x GOOD BURGER 2 Merch Celebrates the Upcoming Movie
Retail QSR Dining Partnerships
Walmart and Burger King Partnered for an Exclusive Benefit
First-Taste Burger Boxes
McSpicy x Frank's RedHot Released "the Hottest Drop"
Retro Cartoon Back-to-school Capsules
Boy Meets Girl x Strawberry Shortcake Present Unisex Styles
Student-Focused Taco Kits
Taco Bell Launches the New 'S.O.S' Kit for College Students
QSR Chicken-Themed Drinkware
The KFC x Corkcicle Collab Features Three Limited Edition Items
Hawaiian-Inspired QSR Menus
McDonald's Japan Debuts Limited-Edition Hawaiian Items
Restaurant-Style At-Home Tacos
Taco Bell Launches the New Craving Kits for At-Home Taco Night
Purveyor QSR Burgers
McDonald's Singapore Features Three Unique Hawker-Inspired Burger Items
Farmer-Supporting Merch Ranges
This sweetgreen Merch Benefits the National Young Farmers Coalition
QSR-Themed Christmas Ornaments
The Shake Shack Holiday Merch Collection is a First from the Brand
Pizza Brand Burger Menus
Happy Joe's Pizza Has a New Happy Joe’s Pizza Burger Menu
Korean Street Snack Lines
Daesang Launches the New Korean Snack Lineup for Global Consumers
Restaurant-Inspired Frozen Comfort Foods
The Boston Market At Home Frozen Foods Has Been Expanded
Artwork-Adorned Reusable Bags
This Giant Food Reusable Bag Campaign Supports Nonprofits
Pickle-Packed Microwaveable Burgers
Rustlers Pickle Relish Cheeseburger is Gen Z-Targeted
Musician-Backed QSR Merch
The White Castle Night Castle Merchandise is Fat Joe-Approved
Convenience Retailer Private Labels
These New 7-Eleven Private Label Products are Value-Minded
Revived Decade-Themed QSR Menus
This New Taco Bell Menu Has Five Nostalgic Offerings
Asian-Themed Burger Debuts
White Castle Introduces the New Asian-Inspired Flavors for its Sliders
Casual Pizzeria Marketing
UK Pizza Chain PizzaExpress Undergoes Design Update
Nostalgic Coffee Shop Apparel
A Nostalgic Merch Collection is Coming to Tim Hortons' TimShop.ca
Retailer Bakery Product Expansions
These New One Stop Lines are Perfect for Picnics and Sharing
Frozen QSR-Backed Chillers
Taco Bell Debuts the Coffee and Churro Chillers in California
Adorable Cartoon-Themed QSR Meals
McDonald's Hello Kitty Prosperity Meal Celebrates 50th Year
Halloween-Inspired Retail Capsules
Target Debuts a New Private-Label Halloween Capsule for October
Individual Nugget QSR Campaigns
The McDonald's Chicken McNuggets of Love Promotion is Celebratory
Takeout-Inspired Pizza Ranges
The Urban Pizza Range is a New Private Label Offering at Waitrose
Indian Cuisine-Inspired QSR Menus
The Taco Bell Desi Menu is Arriving in India
Chinese Restaurant-Branded Fashion Lines
MR CHOW Launches Its Inaugural Clothing Collection