Public health is becoming a more prevalent topic in our society with different approaches ranging from cancer campaigns, to anti-smoking initiatives all holding distinctly medical characteristics to help influence the way we live. Whereas in years past, topics like medical intervention and health were considered taboo to talk about in conversation. Today, brands are capitalizing on more liberal mindsets to start discussions about topics like cancer and obesity that affect people on a daily basis.
Here, this collection of medical campaign examples are colorful in variety and use everything from humor, to fear in order to evoke a response from any variety of audiences. Whether focusing on cancer campaigns or ways to simply reduce stigma, these medical campaign examples highlight the best being done to help increase collective awareness.
30 Medical Campaign Examples
From Healthy Rockstar Ads to Villainous Cancer Campaigns:
Michael Hemsworth — Dec 1, 2015 — Marketing
36
Gender-Switched Pregnancy Ads
Thses Ads for the City of Chicago Show Impregnated Teenage Boys
35
Pop-Up Salad Bars
Subway's Outdoor Salad Bar Encourages Healthy Eating on the Street
34
Interactive HIV Ads
This Innovative Ad Encourages Patient Engagement Via Social Media
33
Child Smoker Ads
Dangers of Secondhand Smoking Addressed in Deutsche Kinderkrebsstiftung Campaign
32
Creepy Dual-Smoker Ads
The HCG Cancer Care Campaign Asks Adults to 'Put Out the Fire'
31
Second-Hand Smoking Ads
The Drug & Alcohol Services South Australia Campaign Encourages Health
30
Pop-Up Pharmacy Pods
This Mobile Pharmacy Assesses Blood Pressure, Body Mass and Diabetes
29
Interactive Headache Installations
Nurofen Express' Stunt Asks People to Recall Life's Headaches
28
Gruesome Diabetic Ads
These Diabetes Association Ads Show How 'Sweet Kills'
27
Holiday Wellness Shops
Well + Good's Holiday Pop-Up Emphasizes Gifting Wellness to Others
26
Healthy Rockstar Ads
Assim Saude's Health Insurance Ads Feature Famous Music Icons
25
Mismatched Couple Ads
The Orion Medical Campaign Shows Significant Rise of Libido for Older Men
24
Truthful Diabetes Posters
This Awareness for Diabetes Campaign Tackles Misconceptions
23
Donation-Encouraging Statues
A Series of Ice Men in Brazil Raise Awareness of Organ Donation
22
Villainous Cancer Campaigns
The Med Center Compares Early Stages to Young Evil Historical Icons
21
Celebrity Pharmaceutical Campaigns
This Ad Tackles the Stigma Surrounding Mental Illness
20
Giant Underwear Sculptures
Omega Pharma Created a Giant 'Pantstallation' for This Product Launch
19
Diabetic Selfie Campaigns
This Diabetes Campaign Urges the Public to Share a #BloodSugarSelfie
18
One-for-One Flu Shots
This Flu Season, Rexall Pharmacy is Helping Canadians and Ugandans
17
Coffin Seating Ads
The Coca-Cola Ministry of Health Campaign Warns Against Sedentary Lifestyles
16
Body-Loving Stop Motion Ads
The Withings Beautiful Naked Campaign Teaches You to Love Your Body
15
Angular Posture Ads
Energy Health Club's Fitness Ad Wants to Undo Poor Work Posture
14
Comforting Dentistry Ads
These Dental Marketing Posters Reminds That Dentists are Only Human
13
Therapeutic Running Ads
Newton's Running Shoe Ad Replaces Medicine with Running
12
Self-Care Cancer Ads
These Ads Cleverly Show How Painless Breast Self-Exams Can Be
11
Wrestling Dad Ads
This Ad Features WWE Star Roman Reigns Encouraging Fatherhood Involvement
10
Wheelchair-Based Bike Ads
The HeartBike Promotes Healthy Living from Becel
9
Fitness-Focused Mobile Ads
The Apple HealthKit Commercial Celebrates Active Living
8
Live Bacteria Billboards
This Health Marketing Stunt Uses Live Bacteria Collected from Kitchens
7
Beatboxing Healthcare Stunts
This Lung Cancer Awareness Stunt Shares a Message Through Beatboxing
6
Heroic Caregiver Campaigns
CAN's Health Awareness Campaign Champions Caregivers
5
Healthy Pharmacy Rewards
The Walgreens Customer Rewards Program Celebrates Balance
4
Stigma-Fighting Health Platforms
This Youth-Targeted Campaign Will Rid Mental Health Stigmas
3
Cautionary Obesity Advertisements
The Children's Healthcare of Atlanta Video Paints a Grim Picture
2
Mock Aging Products
This Smoking PSA Introduces 'The Wrinkler,' a Product to Give You Wrinkles
1
Informative Organ Pop-Ups
This Healthcare Marketing Stunt Informs the Public of Medical Advances
Related Ideas
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Gen Z-Targeted Ads
Truth Initiative’s Outsmart Nicotine Campaign Pushes Gen Z to Quit Smarter
Restyled Cinematic Makeup Campaigns
Dolce & Gabbana's 'Il Pranzo' Campaign is Dramatic and Bold
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Destigmatized Weight Health Campaigns
Felix's New Campaign Reframes Modern Weight Management
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
Mental-Health Awareness QSR Packaging
McDonald's Alters Its Happy Meal Boxes for Mental Health
Illustrative 420 Campaigns
Vizie Unveils His Latest Work for Grassroots' 420 Campaign
Mountain Soda Campaigns
Mountain Dew's 'The Mountain Dude' Campaign to Feature a New Character
Skincare Well-Being Campaigns
Neutrogena Celebrates International Self-Care Awareness Day
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Humorous Payment Campaigns
Paypal's Latest Campaign Features Actor Will Ferrell
Inclusive Skincare Campaigns
Vaseline Launched Mended Murals Aim to Care for Skin of Color
QSR Menu Billboard Campaigns
Burger King Shows Real Burger Sizes with Real Size Campaigns
Collossal Crocodile Campaigns
The Lacoste 'Play Big' Campaign Features Artists and Athletes
Healthcare-Supporting Burrito Campaigns
Chipotle is Giving $1M in Burritos to Healthcare Workers
Sensitive Skin Cosmetic Campaigns
The Cetaphil For Everyone’s Sensitive Skin Campaign is Inclusive
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Nature-Reconnecting Outdoor Campaigns
Mammut Encouraged People to Reconnect with Nature
Visual Museum Campaigns
MoMA’s New Museum Campaign Transforms NYC into an Art Lover’s Paradise
Weight Wellness Campaigns
Atkins Way Invites Newcomers to the Low-Carb Lifestyle Movement
Meditative Trash Campaigns
Hefty's Trash Time Out Provides Support During the Holiday Season
History-Centric Advertisements
Royal Ontario Museum's Epic Natural History Ad is Inspiring
Star-Supported Animated Character Campaigns
Hello Kitty and Bruno Mars Commemorate an Anniversary
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Hydrating Outdoor Billboards
Gatorade's BPM Pay Panels Replenish Urban Athletees on the Go
Social Good Cannabis Products
Cherry Vanilla JAMS Jellies Support Breast Cancer Awareness Month
Streetwear Awareness Initiatives
Streetwear Brand, Worldclass Debuts on Giving Tuesday
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Quirky Athlete-Centric Mayo Campaigns
Hellmann's New 'Mayotivations Campaign' Features Will Levis
Informative Skincare Initiatives
Dermstore's #HonorYourSkin Campaign Features Industry Experts
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Confident Smile Campaigns
Aquafresh's New Oral Health Campaign Boosts Children’s Dental Confidence
Skincare Versatility Campaigns
The 'Expect More with Eucerin' Campaign Stars Mandy Moore
Pastel-Hued Energy Drink Packaging
The Rockstar Energy Rebranding Has Enhanced Graphics and More
Pollution-Removing Murals
This Campaign Sucks by Dentsu Brings Awareness to London's Air Quality
Cancer Awareness CPG Packaging
This Unilever Pink Packaging Marks Breast Cancer Awareness
Fact-Checking Skincare Campaigns
CeraVe's #FactCheckYourFeed Campaign Stars Jack Whitehall
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
Revolutionary Cancer Lifestyle Platforms
MOJO Health Prioritizes Overall Healing and Resilience
Mental Health Snack Initiatives
Pringles Relaunched a QR Design for Exclusive Movember Tubes
Erectile Dysfunction Medication Ads
Phoenix Wants to Help Canadian Men ‘Rise Again’
Color Infusion Paint Campaigns
vitaminwater's Paint Your Rent Brightens Lives & Living Spaces
AI-Generated Cancer Exhibitions
Gallery of Hope Uses AI to Picture Patients' Future Memories
Eco-Minded Millennial Ads
Coors Seltzer's 'Call to Inaction' Campaign Aims to Save Water
Cheerful Healthy Snack Campaigns
Garden Veggie Snacks' YUMbelievably Delicious is Innovative
Whimsical Candle Christmas Campaigns
The Yankee Candle 'Make it More Magical' Campaign is Festive
Humorous Natural Deodorant Campaigns
The Every Man Jack 'Still Smell Good' Campaign is Catchy
Family-Honoring Festive Campaigns
JD Celebrates all Forms of Family in 2024 Xmas Family Campaign
Approachable Mental Health Sessions
The Talk Squad Provides Supports Gamers' Mental Health
Ageism-Targeting Language Campaigns
Modern Age Has Launched the Aging Index
Pet-Equality Campaigns
Pet Ownership Rights Take Center Stage in Innovative Campaign
Chicken-Centered Campaigns
KFC Released a Campaign Called 'Believe in Chicken'
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Nostalgic Long-Form Infomercials
Mint Mobile's 'Mintfomercial' Offers Humor and Nostalgia
Tongue-In-Cheek Soda Campaigns
Pepsi Jokes at Coca-Cola in It's Tastes Better Campaign
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
QSR X-Ray Campaigns
KFC Spain Presents a Chicken X-Ray Campaign to Combat a Stigma
Travel-inspired Brand Campaigns
Michelin Launches the On the Road and Beyond! Campaign
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Neuroscientist-Backed Brain Health Series
Masterclass Launched a New Series Titled Brain Health
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Familial Meal Kit Campaigns
HelloFresh, Hello Dinner Spotlights the Uniqueness of Households
Responsible Alcohol Consumption Campaigns
Absolut's Call It a Night Campaign Promotes Safety
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Skin Barrier Support Campaigns
BYOMA Declared May Skin Barrier Awareness Month
Food-Focused Corporate Wellness Programs
Mind Food Body Addresses Unhealthy Eating Behaviors
Video Game Refreshment Campaigns
The Suntory x Super Mario Campaign is Playful
Quickly Accessible Health Information
YouTube's Announced First Aid Information Shelves
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Sporty Pharmaceutical Campaigns
Advil X The NFL Join Forces to Highlight Effective Pain Relief
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Emissions-Minded Food Campaigns
This Meatless Farm Campaign Boasts Reduced Emissions
Sustainable Medication Expansions
Cabinet Health is Launching 14 Products at Target
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
Cancer Awareness-Supporting Cannabis Initiatives
Ethos Cannabis Launches Colas for a Cure
Hygienic Hippo Campaigns
In Confessions of Moo Deng, a Viral Baby Hippo Teaches Handwashing
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Community Behavioral Health Campaigns
Comprehensive Healthcare Debuts a New Recruitment Campaign
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Skincare Investment Campaigns
Kiehl's Skin-Vestment Pairs Skincare Solutions and Financial Jargon
Marketing Social Advocacy Tools
Nut Tree Helps Smaller Brands Boost Their Presence
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Bizarre Soda Campaigns
Dr Pepper's Try More Weird Disrupts Life's Boredoms with Weirdness
Illness-Centric Public Education Campaigns
HHS is Launching the 'Risk Less. Do More' Campaign
Men's Health Supplement Campaigns
Novomins Movember Campaign Offers Free Prostate Gummies
Frozen Pizza-Centered Campaigns
Dr. Oetker Debuts the Frozen Pizza Publicist Campaign
Gut-Friendly Kombucha Campaigns
Health-Ade's Thrill Your Gut Highlights the Benefits of Kombucha
Health Network Brand Campaigns
The University Health Network Announced its 'UHNITED' Campaign
Prescriptive Mental Health Posters
Parkrun Encourages Movement on World Mental Health Day
Toxic-Free Election Challenges
Stonyfield Organic Addresses Both Environmental and Social Concerns
Dynamic Auto Marketing Campaigns
Hyundai Promotes Its Electrical Vehicle Line-up
Health Equity Initiatives
Staples Canada's 'Close the Gap' Campaign Addresses Health Disparities
Creative Sun Safety Installations
Giant Beach Installation is a Reminder to Practice Sun Safety
Gut Health Yogurt Campaigns
The Activia The Good Gut Guide Campaign Features Rachel Stevens
Mental Health-Focused Brand Initiatives
Maybelline New York Partners with WHO Foundation
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Expansive Rebranding Initiatives
MysteryVibe Goes Beyond Sexual Health and into New Markets
International Awareness-Bringing Events
Illumina Recently Ran Its Steps Against Cancer Campaign
Exceptional Travel Healthcare Campaigns
MHTC Debuts Experience Malaysia Healthcare Stories
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Empowering Soccer-Inspired Campaigns
Gatorade Has Partnered with Renowned Soccer Icons
Disaster Relief-Supporting Pr Initiatives
Publicity for Good Supports Hurricane Helene Relief
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Destigmatizing Migraine Campaigns
Shades for Migraine is a Campaign that Addresses Preconceptions
Solution-Oriented Holiday Ads
Orange’s Holiday Ad Brings Families Together Over Smartphones
Car Safety-Promoting PSAs
The Ad Council and NHTSA Have Launched a New Never Happens Campaign
Nutrition-Focused Cereal Branding
The Cheerios Range is Showcasing New Branding in the UK
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
Lung Health Awareness Campaigns
The Lung Health Foundation Teams Up with Maggie Mac Neil
Goal-Oriented Health Apps
The 'Bright' App Offers a Holistic View of One's Health
Hotel Wellness Campaigns
Hyatt Hotels Launches 'Wellness at Hyatt' for International Yoga Day
Children's Illustrated Book Campaigns
The 'One in 100' Initiative Spotlights the Medically Complex
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Classic Ad Campaign Revivals
Seagram's 7 Crown is Reviving Old Ads for Its New Campaign
Awareness-Raising Airline Campaigns
American Airlines Has Partnered with Stand Up to Cancer
Healthcare Marketing Deals
Haleon Taps Collectively to Enhance its Influencer Marketing Strategies
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Awareness-Raising Pancreatic Cancer Campaigns
PanCAN Debuts the Change the Course Campaign
Clinical Programs Management Platforms
WebMD Ignite Launches the HealthHub Interactive Service
Blood Center Campaigns
Markham Yard Releases the Blood Center Campaign to Inspire Donations
Educational Cold Medication Campaigns
Mucinex 'Flip the Script' Combats Antibiotic Resistance
Mental Health-Centric Contest Campaigns
Carlton Cards Has Reaffirmed Its Support for Mental Health