Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,023 inspiring examples.
Trend Reports
Discover why 1,284 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,810 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,284 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,810 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,023 cutting edge ideas.

Children's Illustrated Book Campaigns

Clean the Sky - Positive Eco Trends & Breakthroughs

The 'One in 100' Initiative Spotlights the Medically Complex

— August 16, 2024 — Social Good
The 'One in 100' Initiative by Safehaven, a Toronto-based not-for-profit organization, addresses the medical complexities of children who frequently encounter difficulties within the current care system. This initiative aims to raise awareness about these challenges and the disparities these children experience compared to their peers.

As part of the initiative, Safehaven has developed an illustrated book inspired by the "Where’s Waldo" series. The book features detailed scenes of well-known Toronto landmarks and "encourages readers to locate a medically complex child within the vibrant visuals." This approach is designed to "engage the public and draw attention to the often-overlooked presence of these children in communities."

By integrating medically complex children into the illustrations, the 'One in 100' Initiative seeks to highlight their importance and promote greater recognition of their unique needs. Safehaven hopes this creative effort will increase understanding and foster a more inclusive perspective.

Image Credit: Safehaven
Trend Themes
1. Inclusive Children's Literature - Innovative children's books are incorporating diverse and medically complex characters, promoting inclusivity and awareness from a young age.
2. Interactive Awareness Campaigns - Campaigns utilizing interactive and visually engaging mediums, like illustrated books, are effectively raising awareness about important social issues.
3. Localized Storytelling - Leveraging familiar landmarks and local contexts in storytelling creates a deeper connection with the audience, enhancing the impact of the message.
Industry Implications
1. Publishing - The publishing industry can explore new markets by focusing on inclusive narratives that address the needs of underrepresented communities.
2. Healthcare Advocacy - Healthcare advocacy is embracing creative methods, such as illustrated books, to communicate the challenges faced by medically complex individuals.
3. Non-profit Organizations - Non-profits are adopting innovative engagement tactics, like employing well-known local imagery, to raise awareness and garner support for their causes.
3.5
Score
Popularity
Activity
Freshness