Independent food companies are no stranger to artisanal jam branding and are inspiring the main stream market to follow suit. These examples range from monkey-adorned banana spread containers to mason jar beer jams that embody a rustic theme.
Artisanal jams have been around for centuries and are a favorite among foodies with an appreciation for healthy, DIY projects. Inspired by history and heritage, brands are embracing rustic and antiquated packaging and are also appealing to kids with jam containers that are adorned with fun characters and illustrated graphics.
In addition to traditional mason jar jam branding and packages that appeal to kids, these spreads also include socially conscious examples that give back to the community along with those that experiment with unexpected flavors such as wine and even pork.
18 Examples of Artisanal Jam Branding

18
Berry-Branded Goods
The Patch Packaging Flaunts the Flavor of the Farm's Scrumptious Strawberries

17
Delicious Munificent Munchies
Rubies in the Rubble Empower Women and Tackle Food Waste with Jams

16
Fruit-Shaped Jam Bottles
The La Vieja Fabrica Campaign is Simple and Direct
15
Artisanal Apple Butters
The Pepper Palace's Natural Fruit Spread is 100% Organic
14
Monkey Business Branding
Ooh Ooh Ah Ah! Packaging Expresses an Instinctive Enthusiasm for Jam
13
Heirloom Jam Packaging
Cindy Ng Crafts a Sweetly Simple Labels for Killarney Wood's Yummy Spread
12
Spicy Breakfast Spreads
Ghost Pepper Jelly Will Instantly Wake You Up in the Morning
11
Spreadable Vino Jams
This Savory and Sweet Vermont Crafted Wine Jelly is From Potlicker Kitchen
10
Tea-Infused Spreads
Indie’s Tea Jelly is Infused with Various Loose Leaf Teas
9
Minimalist Letter-Labeled Spreads
These Condiments are Labeled with White Text on Clear Mason Jars
8
Alcoholic Banana Jam
Add the Drunken Monkey Jam to Your Morning Meals for a Buzz
7
Spicy Honey Spreads
This Sweet Condiment is Infused with Fiery Ghost Peppers
6
Timber-Cloaked Containers
Mamabrown Packaging Has an Unusual Wooden Label
5
Delicious Pork Preserves
Bacon Jam Suddenly Seems Like the Best Invention Ever
4
Ale Themed Spreads
These Tasty Beer Jelly Flavors Make Glazed Meats Extra Sweet
3
Subtly Sweet Salsas
NAKED Infusions' Organic Oaxaca White Chocolate Salsa is Unusual
2
Creepy Crawly Condiments
Spread Olde Fashioned Brain Jam and Thickest Human Snot on Your Toast
1
Sweet Sesame Spreads
The Halva Spread by Brooklyn Sesame Turns the Arabic Dessert into a Topping
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Work-Friendly Beers
Creative Juice is a Low-Strength "Desk Beer" for Creative Problem-Solving
Playful Packaging-Inspired Vases
BAN.DO Boasts a Strawberry Milk Vase & a Cherry Cream Soda Vase
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Specialized Canadian Jars
Nutella Unveils the 'Savor the Beauty of Canada' Campaign
Unconventional RTD Cocktails
Barcelona's Las Jelly's is Creating a New Drinking Experience
Recycled Plastic Candy Packaging
Berry Global Group and Mars Launched 100% Recycled Plastic Jars
Attractive Canned Foods
Nice Cans Launches to Make Your Pantry Sexy, Sustainable, and Delicious
Wine-Shaped Mayo Bottles
Hellmann's Mayonnaise Blanc is Packaged Like the Perfect Gift for Hosts
Refreshing Tropic-Inspired Beverages
Molson Expands Simply Spiked® with a Tropical Variety Pack
AI-Generated Soup Can Art
The Campbell’s 'pAIntings' Initiative is Inspired by Artistic Greats
Natural Yogurt Jars
Danone Argentina Adopted New Packaging to Improve Environmental Efforts
Canned Castile Soaps
Utama Spice Packages Its All-Natural Liquid Soap in Stubby Refill Cans
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Musical Beer Campaigns
Desperados Beer Brings the Latin Vibe with a Dembow Anthem
Concord Grape Sandwich Spreads
Trader Joe's New Organic Concord Grape Jelly is Perfectly Juicy
Brandy-Infused Apple Spreads
Trade Joe's New Calvados Spirited Fruit Spread Just Dropped
Ready-to-Serve Canned Mocktails
Mocktails Uniquely Crafted Makes Convenient Cocktail Alternatives
Reformed Yogurt Packagings
Nomadic Redesigned its Packaging to Emphasize Health Benefits
Paperboard Gin Bottles
Georgian Bay Spirit's 100% Recycled Paperboard Bottle is Produced in Canada
Curated Artisanal Perfume Collections
Lush Marks 30 Years of Artisanal Perfumery
Whimsical Snack Machines
Jaffa Cakes Assembled an Interactive Installation to Entice Gen Z
Abstract Artwork Champagne Branding
Dom Pérignon and Jean-Michel Basquiat Partnered for Packaging
Bakery-Inspired Candle Boxes
The Maker Midi Candle Bakery Box is Luxe and Design-Forward
Encouraging Jar-Reusing Campaigns
Kraft Mayonnaise's Initiative Encourages Consumers to Repurpose
Refreshed Food Packaging Designs
North Coast Organic Marks a Major Update to Its Century-Old Brand
Manuka Honey Sodas
1770 Uses Benefit-Packed Honey to Sweeten Artisanal Soda
Basketball-Themed Beverage Campaigns
Athletic Brewing Company Debuts 'From Tip-Off to Title'
Interactive Fruit Juice Packaging
Tetra Pak and Jus de Fruits Caraïbes Debut `Connected Packaging
Graffiti-Painted Beer Packaging
1664 x André Saraiva Debut a New Vibrant Collaboration
Artful Bandage Collections
The Met x BAND-AID Collaboration Shares Exclusive First-Aid Products
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Non-Alcoholic Cocktail Party Packs
SMASHD's Party All Day & Party All Night Packs are Replenishing
Artfully Designed Beer Packs
Collective Arts Launches a Range of Beers Featuring New Artists
Expansive Beauty Packaging Solutions
APC Packaging Extends Sustainable Range with PET Jar Series
Functional Powdered Drinks
Jamba Singles to Go! Hydrate and Support Energy or Immune Function
Artisanal Bake-at-Home Loaves
Essential Shares Organic Bake-at-Home Bread in Innovative Packaging
Visual Beer Brand Identities
Grolsch Has Unveiled a New Visual Brand Identity in Canada
Pint-Sized Jarred Desserts
JARS by Fabio Viviani Just Added a New Mini JARS Option
Vegan Food Branding Updates
Impossible Foods Gets a New Image by the Team at JKR
Romantic Natural Yogurt Pots
La Fermière Introduced Limited-Edition Red Pots for Valentine's
Functional Adaptogenic Elixirs
Collective Arts' Botany Elixirs are Mindful, Non-Alcoholic Drinks
All-Red Tomato Rebrands
Pomì Unveils a New Sustainable Design to Attract Consumer Attention
Revamped Museum Brand Identities
The Brooklyn Museum Has Updated Its Branding Aesthetic
Heritage-Driven Bread Branding
The Gonnella Baking Company Has Modernized its Legacy Profile
Tropical Vegan-Friendly Snack Bars
Jambar Tropical Trio Has 10-Grams of Plant-Based Protein
Heritage Brand Boot Ads
Blundstone Launches Global Campaign Celebrating Personal Boot Stories
Bespoke Yeast Spread Packaging
The Marmite x Elton John AIDS Foundation Jar is Artistic
Modernized Beverage Packaging Designs
Seagram's Escapes Debuts New Packaging and Its Latest Flavor
Curated Home Pantry Goods
Meghan Markle Introduces the New As Ever Brand of Home Goods
Brew-Inspired Pantry Products
BrewDog Kitchen Shares Rubs, Sauces & Seasonings
Nostalgic Classic Snacks
Back to Nature Received a Vibrantly Bold Rebrand
Culinary Brand Packaging Redesigns
Mousline Partnered with Marks Design on Vibrant New Packages
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
Artistic Amaro Branding
See the Elephant Amaro Offers an Eye-Catching Aesthetic
Consumer-Driven Ambient Juices
Tropicana is Adding Two New Options to Its Ambient Juice Range
Indigenous Jam Spreads
Tradish by Chef Sarah Meconse Mierau References Indigenous Plant Medicine
Artisan-Inspired Summertime Cafe Menus
This New Dunkin’ Menu Offers New Twists on Classics
Wine-Infused Chocolate Packaging
Vine to Bar Chocolate Unveiled Its New Library Box Packaging
Ethical Flavored Vodka Ranges
Dutch Barn Orchard Vodka Introduced Three New Flavored Spirits
Mix-and-Match Sensorial Bodycare
Jukebox's Clean-Label Soaps & Deodorants Share Nostalgic Scents
Adventurous Limited-Release Craft Beers
Collective Arts Brewing Has Unveiled Its Wild Plum Sour
Reimagined Classic Beer Campaigns
Guinness Gives 'A Lovely Day' a Modern Artistic Refresh
Squeezable Sauce Rebrandings
Kraft Sauce is Launching its Creamy Sauces Line to the Roster
Specialty Cheese Campaigns
Alouette Unveiled its Creative 'Flavor That Sings' Campaign
Fruity Hard Kombuchas
Mate Maker Crafts RTD Kombuchas with Blended Fruit
Unconventionally Flavored Distillates
Diistil's At-Home Range Includes Varieties Like Soy Sauce
Non-Alcoholic Functional Beverages
Dappy is Infused with Mood-Boosting, Energizing Ingredients
Gen Z-Marketed Alcoholic Beverages
United Breweries Unveils a New Kingfisher Flavours Brand
Midwest Kombucha Rebranding Initiatives
Island City Kombucha Elevates Its Branding Aesthetic
High-End Artisanal Rums
Club Kokomo Spirits Launch of a New Series of High-End Rums
Cross-Border Condiment Campaigns
Daring Travelers Received Limited-Edition Smuggler Marmite Jars
Retro-Inspired Beer Cans
Premium Lager by Bellwoods Brewery is Vibrant and Nostalgic
Peachy Cream Cheese Spreads
Trader Joe's Peaches + Cream Cream Cheese Spread is Summer-Ready
Pebble-Like Beauty Packaging
Lumson's Romantica Jar Delights the Senses by Drawing from Nature
Heritage-Inspired Sophisticated Whisky Packaging
The Glendronach Distiller Highlights Its Elegance
Trendy Private Label Launches
Kroger Unveils a Variety of Elevated Options for its Private Label
Vibrant Single-Serve Jam Packs
The Concord Grape Chia Smash Squeezables are Eye-Catching
Artisanal Honey Trios
The Spice & Tea Exchange’s Handcrafted Honey Trio is the Ideal Gourmet Gift
Ready-to-Sip Sparkling Canned Wines
Jam Shed Bubbly Rosé is Packed with Effervescence
Excellence-Focused Bourbon Campaigns
Maker’s Mark Launches the Perfectly Unreasonable Campaign
Artistic Libation Campaigns
The Madrí Excepcional 'Paint Your Pint' Competition Challenges Fans
Bar-Strength Gourmet Cocktails
Gather Gourmet Cocktails Put an Indulgent Twist on Classic Serves
Tart Autumnal Ice Creams
McConnell's Apple Cider & Cranberry Jam Ice Cream is Available Now
Leftover Bread-Based Beers
Aldi is Launching Food Waste Beers Under the Hop Foundry Brand
Retro Tinned Fish Packs
BELA's Since '97 Legacy Pack Shares a Taste of a Brand Ahead of Its Time
Youth-Focused Prebiotic Products
Beech-Nut® Launches a New Range of Prebiotic Jars and Pouches
Nostalgically Flavored Snacks
SNAX-Sational Brands Has Unveiled the New PB&J POP
Premium Flavored Cheese Spreads
BelGioioso Offers Flavored Cheeses for Various Culinary Uses
Flavorful Fruit Beers
Lindemans Brewery Debuts Lindemans d'Or and Lindemans Noir
Fruit-Forward Artisan-Style Pastries
These New Panera Bakery Items Come in Five Varieties
Roasted Chili Jams
Pink Salt Kitchen's Nam Prik Pao is Umami, Smoky, Tangy & Sweet
Artisanal Peach Liqueurs
Juliette Evokes Flavors of France's Esteemed Rhône Valley
Savory-Sweet Snack Packs
Olli Snack Packs Conveniently Combine Salami, Cheese & Fruit
Non-Alcoholic Functional Tonics
Mood by Boochcraft Replenishes the Mind and Body
Oversized Fruity Sandwich Biscuits
Jammie Dodgers Giant Jammie is a New Version of a Classic
Nutrient-Packed Fruit Spreads
These New Smash Foods Fruit Spreads Come in Two Flavors
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Superfood Fruit Spreads
St Dalfour SuperFruits Spreads Come in Four Varieties
Cuisine-Themed Mustard Packaging
This Colman's Squeezy Bottle is Limited-Edition
Aromatic French-Style Aperitifs
Botivo's First Limited-Edition Launch Pays Homage to Pastis
Playful Artist-Designed Skincare
The Isle Adventure by Innisfree Tells the Story of Ingredients
Parisian-Style Fruit Spreads
St. Dalfour x Emily In Paris Present a Chic Gift Set
Boldly Flavored Hummuses
Classic Sabra Hummus Now Has More Toppings and Flavor
Pouch-Packaged Fruit Spreads
Crofter's Organic Fruit Spread is Easy to Portion and Reseal
Playful Baked Good Branding
Whaoo! Filled Crêpes Have Been Rebranded to Target Parents
Artisan-Inspired Springtime Easter Treats
These Brach’s Easter Products are Limited-Edition
Garden-Fresh Liqueurs
Tamworth Distilling's Garden Cordials are Made with Real Fruit & Botanicals
Free-From Dippable Snacks
Sunnie's Jam Dipper is a Clean Reinvention of a Childhood Treat
Spring-Inspired Artisan Cheeses
Cracker Barrel Cheese Unveils Spring-Inspired Artisan Flavors
Modern Artisanal Scone Brands
Seven Sisters Scones Offers a Modern Take on Artisanal Scones
Ready-to-Bake Pie Fillings
The Bonne Maman Pie Fillings Come in Three Flavor Options
Artisan-Inspired Fruit Cordials
Robinsons Fruit Cordials Come in Two New Flavors
Eye-Catching Value Crisp Branding
Discos Snacks are Introducing New Branding for its PMP Products
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Modernized Soup Packaging Designs
Zoup! Specialty Products Undergoes a Rebranding Initiative
Revitalized Pasta Packaging Designs
MarketPlace Branding Has Revitalized the Ronzoni Pasta Brand
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Retro Snack Rebrands
Back to Nature Unveils California-Inspired Nostalgic Packaging Design
Dessert-Like Oatmeal Bowls
The Jamba Oatmeal Bowls Come in Three Options
Chef-Supported Dairy Campaigns
Anchor Food Professionals Debuts the Taste of Tradition Campaign
Gourmet Baked Beans
Clark Foods Boasts a Line of Flavorful Baked Bean Options
Cherry Fruit Spreads
This Versatile Ingredient From Trader Joe's is the Perfect Kitchen Staple
Mini Boxed Wine Products
The Jam Shed Shiraz Mini Box Stays Fresh for Up to Six Weeks
American-Made Sake Brands
Kintsugi Sake Blends Japanese Brewing Traditions with Modern Innovation
Producer-Focused Coffee Packaging
Onyx Coffee Lab's Retail Coffee Packaging Enhances Connection
Playfully Branded Own-Label Wines
SPAR UK Has Announced a Series of Private Label Wines
Honey-Infused Chocolate Spreads
The Scottish Bee Company Chocolate Spread with Honey is Flavorful
Artesian Gourmet Cookie Brands
The Maui Cookie Lady Offers Delicious Freshly Baked Gourmet Cookies
Traceable Moroccan Olive Oils
Moresh's Scannable QR Codes Take Consumers from Orchard to Bottle
Nostalgic Citrus Moonshines
Orange Squeeze Moonshine Captures the Classic Taste of Citrus Soda
Spontaneity-Inspired Liqueur Campaigns
Casa Redondo Strategically Relaunches the Safari Brand
Sugar Spread Packaging Updates
Fearne & Rosie Taps Bun Studio for its New Tesco Packaging Designs
Revamped Honey-Focused Brands
Honibe® Announces a New Brand Revamp for its Product Portfolio
Quirkily Branded Beers
Eastern Brewing's 'Brand New Lager' is a Self-Explanatory Beverage
Heritage-Inspired Blueberry Jams
SaBA's Blueberry Verjus Jam Combines Iranian and American Flavors
Garden-Sourced Botanical Gins
Revivalist Garden Gin Boasts Sustainability and Innovation
Small-Batch American-Made Rums
Maverick Distilling Has Introduced Samuel Maverick Barrel Aged Rum
Nostalgic Loaf Cakes
The Yorkshire Baking Company Jam & Coconut Mega Loaf is Limited-Edition
Artisanal Pour Bottles
The Polished Jar Has Introduced a New Line of Artisanal Pour Bottles