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Assisted Conservation

Consumers consider ways to conserve water in their daily lives

Implications - Fresh water may be a renewable resource, but the fact that the earth's supply of groundwater is steadily decreasing remains worrisome. Many eco-conscious consumers already take their water consumption into consideration, but in light of drought situations across the globe, even less eco-conscious consumers are considering ways to conserve water in their daily routines.
Workshop Question - How can your brand adopt better conservation practices, or contribute to causes that promote environmental protections?
Trend Themes
1. Water-recycling Systems - Water recycling systems, like the Shower of the Future, are becoming more popular, especially during drought situations.
2. Water-sharing Tools - Sharing water with others is made easier with tools like SWIIM, which promotes the selling and leasing of surplus water.
3. Water-conserving Products - Water conservation is made simpler with products like The 'Hydr' Shower Faucet and Hourglass Water Conservation Faucets, which help reduce water waste in the shower or during daily routines.
Industry Implications
1. Home Improvement - Home improvement companies can focus on developing and manufacturing water-recycling systems and water-conserving products to appeal to more environmentally-conscious homeowners.
2. Agriculture - Sharing water is crucial for farmers during droughts, and tools like SWIIM make it easier for farmers to sell or lease surplus water, increasing efficiency and saving money.
3. Smart Home Technology - There is an opportunity to integrate smart home technology with water-saving products like The 'Hydr' Shower Faucet and Hourglass Water Conservation Faucets to track water consumption and facilitate further conservation.
4.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 66 Examples:
318,020 Total Clicks
Date Range:
Feb 15 — Mar 18
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Water-Conscious Shower Faucets
Water-Conscious Shower Faucets
The 'Hydr' Shower Faucet Cuts Water Usage in Half
Water conservation is beginning to become an even more important topic to ensuring that we can enough clean water to sustain our lifestyles, so new products are being designed like the ‘Hydr&#... MORE
Drought-Conscious Shower Systems
Drought-Conscious Shower Systems
The Shower of the Future Recycles 90 Percent of the Water It Uses
Droughts could become a thing of the past thanks to the Shower of the Future. That may be a bit of an exaggeration, but this future-forward shower is designed to aggressively cut water use via... MORE
Drought-Combating Rain Barrels
Drought-Combating Rain Barrels
The FreeGarden RAIN Bin Collects Water for Gardening
In the face of the current drought facing the state of California, individuals along the west coast are increasingly turning to rain barrels as a means to gathering a water supply for gardening.... MORE
Drought-Preventing Landscape Grids
Drought-Preventing Landscape Grids
Drought Grid Helps Californians Survive Hot and Dry Conditions
Drought Grid is a sophisticated gardening system that is designed to revitalize the deteriorating Californian landscape. In recent months, California has experienced a severe drought, making this... MORE
Water-Restricting Irrigation Systems
Water-Restricting Irrigation Systems
'Exilong' Watering Systems Can Reduce Water Use by 75%
Traditional irrigation systems waste quite a bit of water by simply saturating the land for an extended period, which is why ‘Exilong’ watering systems are designed a little differently.... MORE
Hourglass Water Conservation Faucets
Hourglass Water Conservation Faucets
The 'Drop' Water Tap Visually Times How Long You Shower
Water conservation is becoming a more important topic as the worldwide supply of fresh water continues to diminish, which is seeing the need for upstream approaches like the ‘Drop’ water... MORE
Water-Conscious Shower Systems
Water-Conscious Shower Systems
The Matter & Mindtribe 'Well' Shower Head Monitors Water Usage
Installing modern shower systems are a great way to help conserve water for ecological purposes and cost savings, so the Matter & Mindtribe ‘Well’ shower head comes as an excellent... MORE
Water Rental Services
Water Rental Services
SWIIM is Like Airbnb for Sharing Water with Those in Need
SWIIM (Sustainable Water and Innovative Irrigation Management) is a tool for sharing water that’s quickly become known as an Airbnb-like service for farmers. SWIIM makes it possible for... MORE

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