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The New Mod

Boom in vintage styling illustrates renewed interest in fashion detailing

Implications - Consumers are flocking to consignment stores to purchase authentic apparel from generations past as well as raiding racks of designers simulating antique fashion. Similar to decades gone by, people are focusing more on details like accessories and extravagant hairstyles when putting themselves together.
Trend Themes
1. Vintage-inspired Fashion - As products that are vintage-inspired and contain antique-like qualities continue to become more popular, companies can integrate this aesthetic into their designs to attract more shoppers.
2. Body Positivity - Products that make women less ashamed of their bodies will find success as women are more body conscious than ever before.
3. More Exposure for Popular Franchises - By incorporating popular imagery and figures into a design or the branding of a product during buzz times, companies can gain more exposure for their goods.
Industry Implications
1. Fashion Industry - Vintage-inspired fashion products are gaining more popularity among consumers.
2. Marketing and Advertising Industry - Companies can utilize popular franchises and buzzworthy times to gain more exposure for their products.
3. Beauty Industry - Products that promote body positivity and aim to make women less ashamed of their bodies will thrive in today's market.
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
20 Featured, 149 Examples:
8,214,021 Total Clicks
Date Range:
Apr 09 — Dec 09
Trending:
V. Hot
Consumer Insight Topics:

Featured Examples

Vintage Vixen Photography
Vintage Vixen Photography
Lara Stone is a 40s Fashionista for September's Vogue Paris
Lara Stone is featured in the September issue of Vogue Paris as ‘Gloria,’ a woman who seems to be something of a 40s fashionista and seductress. The Lara Stone pictures, shot by Mert & Marcus, show… MORE
Sailor Swimsuits
Sailor Swimsuits
Vintage-Inspired Modern Bathing Suits & Bikinis by FablesbyBarrie
This Sailor Swimsuit is a vintage-meets-modern piece of swimwear that's sure to grab any lifeguard's attention. From the front, it looks like a one piece with a brilliant red sash nipping in the waist,… MORE
Antique Lingerie Fashion
Antique Lingerie Fashion
Vintage Lingerie as Outerwear for Spring 2010
If Dior’s 1940s film noir-inspired runway show for Spring 2010 is any indication, vintage lingerie as outerwear will be the way to dress when the weather warms up. Bloggers are abuzz with the possibilities… MORE
1950s Eyebrow Styling
1950s Eyebrow Styling
Heather Marks in Elle Italia Rocks a Vintage Beauty Look
Model Heather Marks in Elle Italia looks lovely sporting heavily arched eyebrows, glamorous gowns and flirty frocks. The editorial in the November 2009 issue was photographed by Alexei Hay. Marks is playful… MORE
Vintage Uniform Fashion
Vintage Uniform Fashion
Dear Creatures Fall 2009 Campaign Inspired by 1960s Girl Scouts
These Dear Creatures Fall 2009 fashion ads take us for a retro flashback to Girl Scouts uniforms of the 1960s. Designer Bianca Benitez seems to have an affinity for vintage icons; her Dear Creatures… MORE
Vintage Housewife Shoots
Vintage Housewife Shoots
Natascha Zivadinovic Makes Staying at Home Look Hot
Natascha Zivadinovic’s ‘Die Unvollendete’ is a mix between pin-up glamour, burlesque and ‘Desperate Housewives.’ Natascha Zivadinovic’s model makes mundane household chores like brewing coffee, baking… MORE
Retro Military Fashion
Retro Military Fashion
Womenswear-Centric in Dazed & Confused Japan
The combination of 1930’s era fashion and retro army-wear inspires Dazed & Confused Japan in the December 2009 issue. The entire edition is dedicated to a look at womenswear, which is fitting with the… MORE
Slimming Pin-Up Swimwear
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For Luna's Vintage-Styled Suits Camouflage Figure Flaws
I'm obsessed with this vintage-styled pin-up swimwear from For Luna. With feminine skirts, high waists and full-coverage bottoms, For Luna's swimwear flaunts your curves and disguises figure flaws you'd… MORE
Retro Engagement Shoots
Retro Engagement Shoots
Tim Melideo Creates Washed Out Vintage Wedding Pictures
When photographer Tim Melideo got engaged, standard engagement pictures wouldn’t cut it. As a result, he created the most fabulous vintage-inspired shoot. The photography by Tim Melideo is done in retro… MORE
Old Hollywood Emulation
Old Hollywood Emulation
'Les Fantomes D'Marlene' by Nicoline Patricia Malina Channels Retro Icon
This stunning pictorial is called ‘Les Fantomes D’Marlene’ by Nicoline Patricia Malina, and it features model Chitra Dua Putri all glammed up as a modern version of Marlene Dietrich. Makeup and hair artist… MORE
Audrey Hepburn Ads
Audrey Hepburn Ads
Lily Allen Channels Old Hollywood for Chanel Ad Campaign
Lily Allen hasn’t been in the limelight for awhile, but her absence from the spotlight has come to an end now that she's scored the upcoming ad campaign for the legendary label Chanel. The luxury retailer… MORE
Vintage Hair Wear
Vintage Hair Wear
Beautiful Accessories for Social Events From Enamore
With the wedding season coming on with endless social events, it is good to be prepared and on the look out for beautiful dresses and headpieces. I am greatly inspired by the vintage style at Enamore,… MORE
Vintage Fantasy Jewelry
Vintage Fantasy Jewelry
Alice in Wonderland Steampunk Jewelry is a Perfect Unbirthday Gift
This Alice in Wonderland steampunk jewelry proves that the upcoming flick is on the top of everyone's mind. From the Mad Hatter's top hat to Alice at a tea party and everything down the rabbit hole and… MORE
Sassy Vintage Fashion
Sassy Vintage Fashion
Claire Incorruptible Focuses on the 80s and 90s
I love anything and everything vintage, so when I stumbled upon Claire Incorruptible via StyleBubble.com, I was instantly enamored. Of course, ‘vintage’ is a relative term in this case, considering that… MORE
Retro Suit Revivals
Retro Suit Revivals
Derrick Santini Photographs Classic Styling for The Rake
Poet Gil Scott Heron famously said “the revolution will not be televised” but thanks to photographer Derrick Santini, the resurrection will definitely be photographed. The resurrection involves the resurgence… MORE
Vanguard Vintage Vogue
Vanguard Vintage Vogue
Gucci Stays True to the Classics for 'Men's Classic' S/S '09 Line
Gucci has changed for the future with no change at all in their 2009 Spring/Summer collection. The high-end male line is staying true to Gucci’s classics with the set of business-casual items. The “Men’s… MORE
Vintage Pageboy Spreads
Vintage Pageboy Spreads
Burberry's ‘Black Label' Turns Back the Hands of Time Wi
The Burberry Japan-only exclusive line “Black Label” is launching its new Fall/Winter collection. This season’s line is titled “A Portrait in Black,” undoubtedly named after the amount of black garments… MORE
Faux Woodstock Fashiontography
Faux Woodstock Fashiontography
Juergen Teller Goes Old School for W Magazine
Juergen Teller continues his signature fake retro photography in yet another stellar fashion shoot, this time for W magazine. Hemingway shot model Dree Hemingway and actress Jennifer Jason Leighin an… MORE
Haute Antique Jewelry
Haute Antique Jewelry
BAZZ by Thea Grant Will Only Contain Items 100+ Years Old
Husband-and-wife designers Nicolás Bazzani and Thea Grant have decided to open a new jewelry studio with a decidedly vintage twist. BAZZ by Thea Grant will only contain items 100+ years old in accordance… MORE
Vintage Metallic Couture
Vintage Metallic Couture
Tiddleywink's Etsy Shop Has What's Hot in Old School Accessories
Glittery gold and silver screams “where is the party?!” Apparently the party is over at Tiddleywink's Etsy shop where vintage is queen and shop’s selection of metallic vintage is oh-so alluring. Retro… MORE

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