Slightly hidden or distorted images lead to more focus
Implications - The art of alluding to something to encourage people to draw their own conclusions is being used increasingly in creative campaigns. By forcing the viewer to fill in the blanks, there is an increase in invested mental energy, and therefore (ideally) a longer lasting memory of the brand or idea.
Trend Themes
1. Surrealist Photography - Whimsical photography sets can be used by photographers and designers to boast their skills and show an understanding of photography layout and post-production savvy.
2. Sensuality in Imagery - Minute elements of sensuality can be incorporated into product packaging, marketing, advertising or viral videos products to connect with the clientele and get away with using adult content.
3. Industrial Art - Experimenting with different modes and mediums in industrial art can lead to simplistic and beautiful pictures that would add a bit of flair to any room.
Industry Implications
1. Advertising - Trends like hazy advertising can be embraced by businesses to force viewers to fill in the blanks, and therefore, invest more mental energy, resulting in a longer lasting memory of the brand or idea.
2. Fashion - Trends like apocalyptic fashiontography and smoking eyeballs show that there is a growing demand for subversive and darker images in fashion and related industries.
3. Art and Design - Trends in disquieting dustography, smoke & mirror art, and visionary vapography can inspire artists and designers to experiment with different mediums and create unique and captivating works of art.
10 Featured, 74 Examples:
1,461,409 Total Clicks
Date Range:
Jun 09 — Dec 09
Trending:
Warm
Consumer Insight Topics:
