Consumers are seeking straightforward designs to simplify life
Implications - As the credit-crunched regain what they have lost, they are choosing to purchase products that are minimal in design, shape and function. And as the world around becomes more cluttered and hectic, consumers are seeking solace in simplistic purchases. Glamour and clutter have made way for material minimalism.
Trend Themes
1. Material Minimalism in Design - As the world becomes more cluttered and hectic, consumers are seeking solace in simplistic purchases and companies can infuse their products with minimalist characteristics for avant-garde concepts
2. Simplistic Designs in High-end Products - Demand for plain yet futuristic approaches to design for high-end products is becoming increasingly prominent, and companies can create products that rely more on their minimalist characteristics to add a touch of elegance that cannot be achieved otherwise
3. Aesthetic Appeal Over Comfort Level - Aesthetic appeal and style are surpassing comfort levels in terms of aspects of design that customers are most interested in, and companies can sell a product by appealing to a customer's desire for beauty and originality
Industry Implications
1. Furniture and Home Decor - Companies in the furniture and home decor industries can capitalize on the trend of Material Minimalism in Design and Aesthetic Appeal over Comfort Level
2. Timepiece Industry - Catering to the demand for Simplistic Designs in High-End Products and minimalistic timepieces and watches can create high-end products that are in line with modern consumers' preferences
3. Fashion and Clothing Industry - The trend of aesthetic appeal over comfort level is particularly prevalent in the fashion and clothing industry, and companies can create unique and artistic designs that attract customers looking for originality
9 Featured, 47 Examples:
2,601,146 Total Clicks
Date Range:
Aug 07 — Dec 09
Trending:
Warm
Consumer Insight Topics:
