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Gutsy Dining

Diners are getting the guts to try more adventurous cuisine

Implications - Dining concepts that repel some people are exactly what is giving a new breed of extreme cuisine its allure. While restaurants that challenge the senses--and one's courage--could repulse the masses, adventure-hungry diners are willing to invest more time, money and energy for a memorable experience and post-digestion story to share.
Trend Themes
1. Adventurous Dining - Customers are willing to invest more time, money, and energy for a memorable and challenging dining experience
2. Multi-sensory Experience - Restaurants are focusing on all five senses during the dining experience to enhance their customers' experience with the subject of food.
3. Shock Value Marketing - Marketing products or services with an element of surprise or shock that pushes the limits are attractive to customers who crave new experiences.
Industry Implications
1. Culinary Industry - Restaurants are constantly innovating to create new and unique dining experiences for their customers to stand out in a competitive industry.
2. Entertainment Industry - Multi-sensory dining experiences with theatrical elements can be considered a new form of entertainment that business professionals can capitalize on.
3. Cannabis Industry - Marijuana-based restaurants are a rising trend in states where it is legal, presenting opportunities for the cannabis and food industries to collaborate to create unique experiences for their customers.
5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 52 Examples:
1,462,226 Total Clicks
Date Range:
May 09 — Dec 09
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Dark Room Dining
Dark Room Dining
O'Noir Toronto Restaurant Lets You Enjoy Dinner Without Seeing it (UPDATE)
Foodies can take their dining experience to a whole new level when they dine at the recently opened O'Noir in Toronto, the sister location to O'Noir in Montreal. O'Noir Toronto allows patrons to dine… MORE
Outrageously-Named Eateries
Outrageously-Named Eateries
Restaurants With the Most Raunchy Titles
So much of a restaurant’s intrigue lies in its name. After all, William Shakespeare did write the famous saying, “A rose by any other name would smell as sweet.” This sentiment rings true for many… MORE
Marijuana Restaurants
Marijuana Restaurants
Ganja Gourmet, Where You Never Want to Stop Eating
If you walk through the doors of Ganja Gourmet in Denver, without knowing anything about the restaurant, the pictures on the wall of Bob Marley and Mona Lisa smoking a joint will be your first clue that… MORE
Ex-Con Cooks
Ex-Con Cooks
'Conviction' Restaurant Employs 13 Former Inmates
Open in Toronto, Conviction is a restaurant staffed entirely by inmates. Run by celebrity chef Mark Thuet and his wife Biana Zorich, Conviction restaurant is run by 13 staff members who are freshly paroled… MORE
Laboratory Restaurants
Laboratory Restaurants
Madeline's Madteater Offers Visitors Dinner and a Show
When visiting Madeline’s Madteater, I felt like Alice in Wonderland attending one of Madhatter’s tea parties. It is like having all your senses bombarded at the same time, with the core focus being food.… MORE
Bliss-Inducing Cafes
Bliss-Inducing Cafes
'Van Gogh is Bipolar' Restaurant Serves Up Happy Hormones
Imagine if you could chase away depression simply by visiting a restaurant. In the Philippines you can! The ‘Van Gogh is Bipolar’ cafe in Quezon City in the Philippines serves only foods that contain… MORE
Foie Gras French Toast
Foie Gras French Toast
High Life Feasts at the Publican Restaurant in Chicago
For a city that, unsuccessfully, tried to strip menus of foie gras, Chicago certainly is having a moment with goose liver. Adding to the tasty foie gras eats in the city is the foie gras French... MORE

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