Gucci Gets Graphic for Fall 2009
Christina Butty — May 19, 2009 — Luxury
Aimed at the fashionable and young celebrity set, Gucci's collection for Fall 2009 featured many bold graphic prints.
Patterns have been a mainstay on the runways this season with many designers taking their own twist.
Frida Giannini was no exception as she sent bold 80s style designs down the runway that heavily featured slicked-back hair, reflective shades and crimson red lips. They certainly popped against her moody dark pieces. Glamorous!
Implications - When a familiar style becomes popular again, the designers who are able to immediately reinterpret it into their products quickest are usually those who serve as the vanguard of the rejuvenated trend. What makes companies like Gucci successful year after year is that they have a reputation for being on the cutting edge of their industry, and are always ready to reinvent.
Patterns have been a mainstay on the runways this season with many designers taking their own twist.
Frida Giannini was no exception as she sent bold 80s style designs down the runway that heavily featured slicked-back hair, reflective shades and crimson red lips. They certainly popped against her moody dark pieces. Glamorous!
Implications - When a familiar style becomes popular again, the designers who are able to immediately reinterpret it into their products quickest are usually those who serve as the vanguard of the rejuvenated trend. What makes companies like Gucci successful year after year is that they have a reputation for being on the cutting edge of their industry, and are always ready to reinvent.
Trend Themes
1. Bold Graphic Prints - Opportunity for designers to create bold graphic prints in their collections, catering to the fashionable and young celebrity market.
2. 80s Style Designs - Potential for fashion brands to incorporate bold 80s style designs in their collections, embracing the resurgence of this nostalgic trend.
3. Reinventing Familiar Styles - Companies can capitalize on reinterpreting popular styles by quickly incorporating them into their products, enabling them to stay ahead of the competition.
Industry Implications
1. Fashion Design - Fashion designers have an opportunity to incorporate bold graphic prints into their collections, catering to the fashionable and young celebrity market.
2. Eyewear - Eyewear brands can create reflective shades that complement the bold 80s style designs in fashion collections, capitalizing on the trend.
3. Beauty - Cosmetics companies can promote crimson red lip colors to accompany the bold graphic prints, tapping into the demand for a glamorous and edgy look.
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