Swapping energy-sucking appliances for eco chic alternatives
Implications - The increased attention on being eco--both economical and eco-friendly--has led consumers to upgrade their appliances to cut down on energy bills and reduce carbon footprints. At the same time, they're making trade-ins that offer a better aesthetic trade-off, opting for more avant-garde designs.
Trend Themes
1. Eco-appliances - The increased attention on being eco--both economical and eco-friendly--has led consumers to upgrade their appliances to cut down on energy bills and reduce carbon footprints.
2. Intelligent Refrigerators - Consumers are increasingly interested in smart refrigerators that can help with meal planning and grocery shopping by utilizing RFID technology and recipe databases.
3. Incentives for Upgrading Appliances - Initiatives like Cash for Kitchen Clunkers provide rebates to homeowners who trade in their old, energy-zapping appliances for new, energy-efficient ones.
Industry Implications
1. Home Appliances - The eco-appliances trend is influencing the home appliance industry to prioritize energy efficiency and sustainability in product design and marketing.
2. Kitchen Design - The trend towards personality debut kitchens is leading to more unique and customizable kitchen designs with varying aesthetics to fit different customer personas.
3. Smart Home Technology - The development of intelligent refrigerators and other appliances utilising emerging technologies like RFID and artificial intelligence is contributing to the growth of the smart home technology industry.
7 Featured, 40 Examples:
982,354 Total Clicks
Date Range:
Apr 08 — Dec 09
Trending:
Warm
Consumer Insight Topics: