People joke about tech addiction, but it's a real issue, and companies are ma
Implications - Description
One of the most notable side effects of technology is the growing addiction to electronics and internet media. In the past year, we observed the launch of Chinese internet addiction camps. We also heard of internet addictions allegedly causing death, and even a “crackberry” hotel that forces patrons to check their BlackBerry at the door.
Implications
When enjoyment becomes obsession, or leads to abuse, it can be costly. It also creates opportunities for marketers to provide means for recovery.
One of the most notable side effects of technology is the growing addiction to electronics and internet media. In the past year, we observed the launch of Chinese internet addiction camps. We also heard of internet addictions allegedly causing death, and even a “crackberry” hotel that forces patrons to check their BlackBerry at the door.
Implications
When enjoyment becomes obsession, or leads to abuse, it can be costly. It also creates opportunities for marketers to provide means for recovery.
Trend Themes
1. Internet Addiction Treatment - The rising addiction to the internet and electronics has driven the need for treatment centers and programs that help consumers recover from it.
2. Digital Device Management Tools - Due to the rising number of consumers who are addicted to digital devices, there is a need for products and services that help consumers balance and control their digital device usage.
3. Gambling as a Learning Tool - According to professors, such as Charles Nesson at Harvard University, games like poker can be an excellent learning tool that teaches individuals a number of different skills. It opens up opportunities for businesses to explore ways of using gambling as an educational tool.
Industry Implications
1. Technology Addiction Treatment - Rehabilitation centers and programs can benefit from an increase in demand for internet addiction treatment.
2. Digital Device Management Tools - Developers of digital device management tools can capitalize on the growing need for products that help consumers manage their usage.
3. Educational Gaming - There's an opportunity for entrepreneurs to explore how gambling games like poker can be used as an educational tool in schools.
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Date Range:
Jun 06 — Dec 07
Trending:
Mild
Consumer Insight Topics: