Pricy cases for wines and champagnes show the demand for beatification
Implications - You can’t go around carrying your champers in a paper bag – how common! Consumers love to embellish and accessorize their products, and many oenophiles are appreciating that alcoholic beverage brands are offering chic travel cases for their products. These cases don’t cost a lot to manufacture, but they can add great sales value to a product and function as affordable marketing tools. Offering a stylish, mobile case allows consumers to tote their favorite wine brands in public, which provides additional exposure for the company involved.
Trend Themes
1. Mobile Beverage Cases - Products with travel cases add value to a product and function as affordable marketing tools.
2. Personalized Wine Storage - Innovative wine storage solutions allow for people to store wine collections in a stylish manner, such as puzzle piece wine racks.
3. Portable Luxury - Innovative products like portable mini cigar and wine bars, allow consumers to bring and enjoy luxurious goods while on-the-go.
Industry Implications
1. Wine and Alcoholic Beverages Industry - Companies in the wine and alcoholic beverages industry can develop stylish travel cases and innovative wine storage solutions to add value to their products.
2. Luxury Goods Industry - The luxury goods industry can benefit from producing high-end wine storage solutions, as well as portable luxury products like mini cigar and wine bars, to cater to the needs and wants of wealthy consumers.
3. Design and Manufacturing Industry - Designers and manufacturers can capitalize on the busy schedule of consumers by developing more convenient and portable products that offer a luxury experience, like portable mini cigar and wine bars.
4 Featured
30,237 Total Clicks
Date Range:
Dec 06 — Nov 07
Trending:
Mild
Consumer Insight Topics:
