Single-use products are re-imagined to be more eco-friendly
Implications - With the rise of consumers becoming conscientious about the environmental waste they contribute to, brands have been reformatting single-use products to be more sustainable. This promotes brands' commitment to catering to consumers concerned with lowering waste production, while maintaining the convenience they have become accustomed to.
Workshop Question - How could your brand merge convenience with environmentally friendly principles, or support causes that do?
Trend Themes
1. Sustainable Single-use - Single-use products are re-imagined to be more eco-friendly.
2. Reusable and Returnable Systems - Systems are being designed to encourage consumer participation in reducing waste in everyday products.
3. Repurpose and Recycle - Brands are adopting more sustainable solutions by repurposing materials and using more recyclable packaging designs.
Industry Implications
1. Food and Beverage - Single-use coffee and food packaging products are being re-designed and recycled to create more sustainable alternatives for consumers.
2. Cosmetics and Toiletries - Packaging materials are being re-purposed and created with the aim of using little to no plastic, such as coffee cups being transformed into bath oil packaging.
3. Retail and Consumer Goods - New reusable products and returnable systems are being designed to encourage consumer participation in reducing waste and making eco-friendlier choices.
6 Featured, 53 Examples:
262,202 Total Clicks
Date Range:
Feb 17 — Mar 18
Trending:
Warm
Consumer Insight Topics:
