Shift Coffee Bar Offers Artisanal Beverages on Wheels
Jana Pijak — January 8, 2018 — Lifestyle
References: facebook & news-press
Shift Coffee Bar is a bike-run business that serves up a fresh menu of nitro cold brew beverages. Launched this past October, the mobile Fort Meyers, Florida coffee shop is already a favorite among locals seeking fresh, and artisanal coffee while on the go.
The tricycle coffee cart is ideal for those planning themed events thanks to its accessible design which allows for easy transport from one location to the next. Describing Shift Coffee Bar's nitro cold brew drinks as tea-inspired as well as "light and aromatic," founder Donie Schepp runs the business alongside his wife Cecilia and sources his beans locally from roastery Cat & Cloud.
With nitro cold brew coffee in higher demand by Millennial consumers, businesses like Shift Coffee Bar aim to capitalize on this market shift by offering drinks in a more accessible way than competitors.
The tricycle coffee cart is ideal for those planning themed events thanks to its accessible design which allows for easy transport from one location to the next. Describing Shift Coffee Bar's nitro cold brew drinks as tea-inspired as well as "light and aromatic," founder Donie Schepp runs the business alongside his wife Cecilia and sources his beans locally from roastery Cat & Cloud.
With nitro cold brew coffee in higher demand by Millennial consumers, businesses like Shift Coffee Bar aim to capitalize on this market shift by offering drinks in a more accessible way than competitors.
Trend Themes
1. Nitro Cold Brew - Nitro cold brew coffee is gaining popularity among Millennial consumers, creating opportunities for businesses to offer this unique beverage
2. Mobile Coffee Shops - The rise of mobile coffee shops, like Shift Coffee Bar, presents disruptive innovation opportunities for the coffee industry by providing convenient and on-the-go options for customers
3. Artisanal Beverages - The demand for artisanal beverages, such as nitro cold brew, opens up new possibilities for businesses to cater to customers seeking unique and high-quality drinks
Industry Implications
1. Coffee and Tea - The coffee and tea industry can embrace the trend of nitro cold brew and artisanal beverages to attract a younger demographic and create innovative product offerings
2. Food Truck - The food truck industry can explore the concept of mobile nitro brew bars to diversify their offerings and appeal to coffee-loving customers
3. Event Planning - Event planning industry professionals can incorporate mobile coffee carts, like Shift Coffee Bar, into their services to provide unique and customizable beverage options for themed events
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