Cup Club Lets You Return Reusable Coffee Cups and Lids to Any Cafe
Alyson Wyers — October 29, 2017 — Eco
References: cup-club & springwise
These returnable and reusable coffee cups and lids are part of an award-winning system. With an aim to see a less wasteful world, Cup Club essentially enables coffee consumers to return their used cups to any participating cafe. This sustainability-focused subscription service would work with multiple brands and helps coffee shops recycle. The free and easy system consists of "smart cups available at coffee shops, easy to find drop-off points and high-tech wash hubs that deliver the cups to the coffee shops again."
Based in London, England, Cup Club will be launching in January 2018 with plans to expand all across the globe. This would be possible because their model doesn't depend on brand loyalty. They also hope to develop their technology and make all food packaging reusable.
Based in London, England, Cup Club will be launching in January 2018 with plans to expand all across the globe. This would be possible because their model doesn't depend on brand loyalty. They also hope to develop their technology and make all food packaging reusable.
Trend Themes
1. Returnable Coffee Cup Systems - Using returnable and reusable coffee cups and lids to reduce waste and promote sustainability.
2. Subscription-based Reusable Cup Services - Offering a subscription service for reusable coffee cups that can be returned to any participating cafe, reducing the need for single-use cups.
3. Technological Innovations in Cup Recycling - Developing smart cups, drop-off points, and high-tech wash hubs to streamline the collection and cleaning of reusable coffee cups.
Industry Implications
1. Coffee Shop and Cafe Industry - Implementing returnable coffee cup systems to differentiate and attract environmentally-conscious customers.
2. Food Packaging Industry - Exploring opportunities to develop reusable packaging technology, not limited to coffee cups, to contribute to a more sustainable future.
3. Subscription Services Industry - Expanding into the market of subscription-based reusable cup services to cater to the growing demand for environmentally-friendly alternatives in the beverage industry.
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