Food preservation products get an aesthetic and functional update
Implications - As consumers take to the benefits of meal-prepping and more actively avoid the guilt that accompanies food waste, products related to food preservation are getting an update to be both more functional and attractive. Encouraging consumers to cook more at home instead of eating out, these products align with a shift toward better financial health as well as improved overall wellness.
Workshop Question - What's a classic product in your space that your brand could update in a meaningful way?
Trend Themes
1. Aesthetic Preservation - As consumers become more aware of food wastage, products related to food preservation are becoming more attractive to encourage cooking more at home.
2. Smart Refrigeration - Innovative platforms and smartphone apps are being developed that allow tracking of contents to prevent food spoilage.
3. Multipurpose Kitchen Gadgets - Designing multifunctional everyday baby products that provide unique features for the young ones while meeting the demands of busy millennial parents.
Industry Implications
1. Home Appliances Industry - The home appliances industry could explore the development of preservation aids that are both aesthetic and functional.
2. Consumer Electronics Industry - The consumer electronics industry could leverage smart technology for platforms and apps that allow for smarter food preservation.
3. Baby Food Industry - Food feeder and container manufacturers could explore multifunctional designs that cater to both the feeding and developmental needs of babies.
