Personal style has taken the place of tradition with time pieces
Implications - It’s no longer enough to have a luxury item just because it’s from a high-end designer. Affluent consumers today also want goods that reflect their own personal sense of style. For instance, luxury timepieces for men and women used to be the most traditional product category, with only a few brands and their classic designs representing status. Now, more unique watches are pushing into the luxury scene, marking the rise of style over tradition.
Trend Themes
1. Personalization of Luxury Goods - Consumers want goods that reflect their own personal sense of style, disrupting traditional luxury goods like timepieces.
2. Eco-friendly and Independent Products - Products that function without the use of modern technology and allow consumers to reduce their carbon footprint will appeal to those seeking independence and sustainability.
3. Multi-function and Performance Watches - Watches that perform multiple tasks will be appealing to people on-the-go while maintaining fashion and reliability standards.
Industry Implications
1. Luxury Goods - The personalization of luxury goods is disrupting traditional luxury goods.
2. Sustainable Products - Eco-friendly products are highly appealing to consumers who seek independence and sustainability.
3. Athletic Wear and Accessories - Multi-function and performance watches will appeal to athletes and fitness enthusiasts who need reliable and fashionable wearables.
19 Featured, 108 Examples:
3,509,012 Total Clicks
Date Range:
Nov 07 — Nov 09
Trending:
Warm
Consumer Insight Topics:
