Swarovski Shows Some Sparkle With D:Light Digital Timepiece
Andrew Robichaud — June 6, 2009 — Luxury
We’ve all been caught staring at the beautiful ornaments outside of a Swarovski crystal store. This item just adds another title to the lengthy list of drool-worthy items.
The Swarovski D:Light Digital Watch is a full crystal arrangement that incorporates a digital time display through light placement.
It looks like a bracelet covered in 171 crystals, which is much more like Swarvoski’s style; however, its cool blue and red lights really complete the set.
The watches go from $1,500-$1,700 and come in silver (blue lights) or gold (red lights).
The Swarovski D:Light Digital Watch is a full crystal arrangement that incorporates a digital time display through light placement.
It looks like a bracelet covered in 171 crystals, which is much more like Swarvoski’s style; however, its cool blue and red lights really complete the set.
The watches go from $1,500-$1,700 and come in silver (blue lights) or gold (red lights).
Trend Themes
1. Crystal-encrusted Smartwatches - There is a growing trend for incorporating crystals into smartwatches, using visual appeal and design to stand out in a sea of tech.
2. Luxury Wearables - A trend towards creating luxury wearables for those who want high-end accessories that incorporate modern technology presents a ripe opportunity for disruption in both the fashion and tech industries.
3. Jewelry-integrated Tech - The combination of high-end jewelry with digital functionality provides an opportunity for new, innovative products that can bridge the gap between the fashion and tech industries.
Industry Implications
1. Fashion - Luxury brands can leverage their expertise in design to create high-end wearable accessories that incorporate technology.
2. Technology - Tech companies can team up with fashion brands to create innovative products that merge high-end design with state-of-the-art technology.
3. Jewelry - Jewelry designers can disrupt the market by incorporating technology into their designs to create functional, yet stylish, accessories.
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