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O2 2.0

Oxygen-related products thrive in a world obsessed with health, purity and organic goods

Implications - Supplementing with oxygen has emerged as one of the most interesting health trends. Oxygen has been shown to increase energy, a desirable trait among those reliant on artificial stimulants for vigor. Most of these products are considered holistic, a choice most consumers prefer over synthetic tonics. Major innovations include oxygen bars, personal oxygen chambers for the home, and portable oxygenated stimulants.
Trend Themes
1. Supplementing with Oxygen - Supplementing with oxygen is becoming a popular health trend due to its energy-boosting benefits, leading to innovations such as personal oxygen chambers, oxygen bars, and oxygen-infused products.
2. Flavored Oxygen Products - Oxygen products are no longer just pure oxygen, as flavor enhancers and essences like mint, eucalyptus and fruit flavors are being added to oxygen bars, canned oxygen and oxygenated water.
3. Holistic Pet Treatments - Treatments like oxygen masks for pets, oxygen hospitals, and oxygen spas for dogs are emerging in the holistic pet industry to enhance animal well-being.
Industry Implications
1. Health and Wellness - Companies looking to capitalize on the increasing demand for health and wellness products could explore developing flavored oxygen products or personal oxygen chambers to boost energy and overall well-being.
2. Hospitality and Tourism - The hospitality industry could adopt oxygen-infused products and oxygen bars to offer guests unique, holistic experiences like oxygen baths, or offer options such as in-car oxygen delivery systems for commuting guests.
3. Pet Industry - Entrepeneurs who are exploring innovative ways to address pet health and wellness concerns should consider developing holistic pet treatments such as oxygen hospitals or spas to improve the well-being of animals in a broader way.
4.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
14 Featured, 8 Examples:
358,118 Total Clicks
Date Range:
Apr 06 — Nov 07
Trending:
Hot
Consumer Insight Topics:

Featured Examples

Canned, Fruit Flavored Luxury Oxygen on Sale
Canned, Fruit Flavored Luxury Oxygen on Sale
As far as the "new" canned oxygen product goes, it's not just plain ol' pure oxygen. You don't think that marketers would attempt to sell oxygen in a can without spicing it up and making it a bit more… MORE
Flavored Canned Oxygen (Part 2)
Flavored Canned Oxygen (Part 2)
Big Ox
Over a year ago, Trend Hunter featured OGO canned fruit flavored oxygen. The concept is so wonderful and bizarre that we had to follow it up with another canned oxygen provider, Big Ox. A marketing blitz… MORE
Oxygen Detox
Oxygen Detox
At Home Oxygen Bar
Go a little overboard in Vegas? Go around the world in 8 days and jet lagged? Well, here's a solution. The home Oxygen Detox System. We are busy people living fast in a toxic environment. We smoke, drink… MORE
Oxygenated Bottled Water
Oxygenated Bottled Water
OGO's H20
We have seen flavored water, colored water, vitamin water and here comes Oxygen Water by OGO. OGO's bottled water is infused with 200 mg of 02 per liter. OGO is presented in beautiful round bottles with… MORE
All-Natural Liquid Oxygen Drops
All-Natural Liquid Oxygen Drops
Oxygen has been a major feature on TrendHunter in the past few weeks (check the links below) and it doesn’t show signs of stopping. Flying across Canada last week I had the joy of perusing Air Canada’s… MORE
Oxygen Delivery System For Your Car
Oxygen Delivery System For Your Car
Oxygen does the body good! This device pumps purified oxygen into the cabin of your car. You can enjoy a better air quality while driving preventing common symptoms such as headaches, nausea and dizziness.… MORE
Emergency Crews Add Oxygen Masks for Pets
Emergency Crews Add Oxygen Masks for Pets
APPLETON, Wis. - Pets here will be breathing a little easier now that local rescuers will be carrying oxygen masks designed for animals. Six Appleton fire trucks and 13 ambulances will be equipped with… MORE
Anti-Aging Spa Pods
Anti-Aging Spa Pods
Oxygen Baths Prevent Cancer and Make You Look Younger
An Oxygen Bath is so much better than any regular bath you’ve ever had. While it does soothe muscle aches and provide ultimate relaxation, you’re also treating yourself to improved circulation, damaged… MORE
Hangover Cure in a Bottle
Hangover Cure in a Bottle
HangOverAir Beats Hair Of The Dog
Oxygen has become a trend to stay. Oxygen is being offered in all sorts of formats around the world. Whether you're a mountain climber or Helli skier or just having a bad hangover, one of these oxygen… MORE
Upcycled Oxygen Cylinders
Upcycled Oxygen Cylinders
Real Everest Canisters as Art
Inspired by a National Geographic documentary, artist Jeff Clapp creates these unique bells, bowls and ornaments out of recycled oxygen cylinders that were discarded on Mt. Everest. According to the… MORE
Oxygen Hospitals for Pets
Oxygen Hospitals for Pets
O2 Doghouse
We know the wonders oxygen can do for our health, from sharpening our minds to reviving injured muscles. It only makes sense that it would do the same for all living creatures, including our four legged… MORE
Portable Oxygen Bar
Portable Oxygen Bar
O2-B
Our chief Trend Hunter Jeremy, who's been all over the place lately, could use this $729 portable Oxygen Bar from O2-B which gives an instant boost for today's jetsetters. The bar comes with a 10, 20,… MORE
Hyperbaric Oxygen Therapy
Hyperbaric Oxygen Therapy
WoundRX Technology Gives New Hope for Chronic Wounds
Wounds that don’t heal are big business, as 5 million people are treated for open wounds in the US each day. WoundRX (from GWR Medical) is an innovative, safe and simple way to help wounds heal by applying… MORE
Oxygen Spas for Dogs (and Owners)
Oxygen Spas for Dogs (and Owners)
OWND Cafe
Earlier this year, Trend Hunter witnessed the introduction of the O2 Doghouse in Japan. We now bring you a much more luxurious oxygen facility for the Japanese dogs in Yoyogi Uehara. Tokyo's OWND cafe… MORE