Consumers embrace pickled ingredients to raise the flavor profile
Implications - As consumers look for more ways to enhance the flavor profile of traditional dishes, many are embracing pickled ingredients that elevate the experience while also offering healthful benefits. Also linked to the emphasis on individual ingredients that go into a dish, this progression demonstrates the desire to elevate entire experiences by enhancing a single element.
Workshop Question - How can your brand enhance one aspect of its products/services in order to elevate the entire offering?
Trend Themes
1. Pickled Ingredients - As consumers look for more ways to enhance the flavor profile of traditional dishes, many are embracing pickled ingredients that elevate the experience while also offering healthful benefits.
2. Fermentation - As consumers become increasingly interested in taking care of their own health through food, they are turning to probiotic, cultured and fermented foods.
3. Regionalism - Toronto-based business Alchemy Pickle Company specializes in regional and seasonal cultured vegetable pickles, all of which are handcrafted from organic Ontario produce.
Industry Implications
1. Food - In the food industry, there is a growing trend towards pickled ingredients, fermentation and regional specialties.
2. Health and Wellness - The demand for probiotic, cultured and fermented foods is a reflection of the growing interest in maintaining a healthy gut microbiota, and the benefits of these types of food products.
3. Events - Fermented Food Festivals are gaining in popularity, as people look to learn more about how to create their own fermented foods and beverages.
