This Smoky Chicken Sandwich Features a Trio of Spicy Sauces
Katherine Pendrill — November 2, 2015 — Lifestyle
References: wendys & brandeating
'Wendy's is now testing a smoky chicken sandwich that is topped with a trio of spicy sauces. Although chicken sandwiches are a staple on most fast food menus, they are usually topped with the same predictable condiments. This spicy new dish offers a Thai-inspired take on the traditional chicken sandwich.
The new 'Sweet Thai Chili Chicken Sandwich' is currently being tested in three different US cities. The sandwich features a pieces of fried chicken, topped with spring mix and dill pickles. The whole dish is then finished with a trio of sauces, which include green chile cream cheese, sweet Thai chili sauce and chipotle mayo. The Thai chili sauce gives the dish a sweet and spicy flavor, while the mayo adds a hint of smokiness. The result is a fiery combination that elevates an ordinary fast food dish.
The new 'Sweet Thai Chili Chicken Sandwich' is currently being tested in three different US cities. The sandwich features a pieces of fried chicken, topped with spring mix and dill pickles. The whole dish is then finished with a trio of sauces, which include green chile cream cheese, sweet Thai chili sauce and chipotle mayo. The Thai chili sauce gives the dish a sweet and spicy flavor, while the mayo adds a hint of smokiness. The result is a fiery combination that elevates an ordinary fast food dish.
Trend Themes
1. Spicy Sauces - Creating spicy sauce combinations can be a disruptive innovation opportunity in the condiment industry.
2. Thai-inspired Fast Food - Developing Thai-inspired menu items for fast food chains presents a disruptive innovation opportunity in the fast food industry.
3. Unique Chicken Sandwiches - Exploring creative chicken sandwich options with unconventional toppings and flavor profiles could be a disruptive innovation opportunity in the fast food industry.
Industry Implications
1. Condiment - The condiment industry can benefit from innovating and offering a variety of spicy sauces to complement different food products.
2. Fast Food - The fast food industry can disrupt the market by introducing Thai-inspired menu items that cater to consumers looking for unique flavor experiences.
3. Restaurant - Incorporating unconventional toppings and flavor profiles in chicken sandwiches can create a disruptive innovation opportunity for the restaurant industry.
1.4
Score
Popularity
Activity
Freshness
