Consumers to take eco-friendly to the next level with ocean-saving fashion
Implications - Plastic waste, grill fishing nets and used tires are being utilized by companies to create trendy bathing suits, sunglasses and much more. Instead of just creating eco-friendly goods, brands on the bleeding edge have begun to create garments and accessories out of materials that could otherwise be harmful to the environment, creating initiatives to collect destructive materials and turn them into something desirable.
Workshop Question - How can your brand transform its products to better the environment and various other causes, or support initiatives that do?
Trend Themes
1. Upcycling - Companies are creating trendy clothing and accessories out of materials that would otherwise be harmful to the environment, creating initiatives to collect destructive materials and turn them into something desirable.
2. Use of Recycled Material - Companies are experimenting with using recycled materials in their products to reduce waste and save environmental resources.
3. Eco-friendly Fashion - Sustainable, eco-friendly fashion is becoming increasingly important, as consumers demand more socially responsible and conscious fashion choices.
Industry Implications
1. Fashion - The fashion industry is poised to embrace eco-friendly and sustainable fashion trends, incorporating recycled and upcycled materials into garments and accessories.
2. Environmental Waste Management - Companies in the business of environmental waste management can benefit from these trends by collecting and processing the materials being used to create these eco-friendly fashion products.
3. Technology - Innovative technologies are being used to create new materials and manufacturing processes that are environmentally friendly and reduce waste.
7 Featured, 54 Examples:
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Date Range:
Jul 15 — May 16
Trending:
Warm
Consumer Insight Topics:
