Peeling skincare items offer novel formulations for consumers seeking self-care
Implications - At-home skin care products that offer manual or chemical peeling are becoming increasingly popular as consumers seek affordable alternatives to spa and dermatological treatments that offer similar results. These products provide the experiential and functional benefits of these products, without consumers having to go out of their way to take advantage of such services.
Workshop Question - How could your brand offer premium products/services that prioritize convenience?
Trend Themes
1. At-home Skin Peels - Consumer demand for affordable and convenient alternatives to professional skin care treatments is driving the growth of at-home skin peels.
2. Natural Ingredients - Skin care products formulated with natural ingredients like fruit enzymes, berries, and organic extracts are becoming popular due to their gentle and skin-friendly nature.
3. Age-defying Skincare - Consumers are increasingly seeking skin care products that offer anti-aging benefits and use natural alternatives to harsh retinols and chemicals.
Industry Implications
1. Personal Care - The personal care industry can develop innovative at-home skin peel products that rival professional treatments in efficacy and affordability, and can utilize natural, gentle ingredients to cater to consumers with sensitive skin.
2. Natural Skincare - The natural skincare industry can leverage the trend of natural ingredients to formulate gentle and effective skin care products, and provide affordable alternatives to harsh chemical treatments.
3. Anti-aging - The anti-aging industry can capitalize on the demand for effective yet gentle age-defying skincare products, and can explore natural alternatives to harsh chemicals and retinols to cater to consumers who prefer natural ingredients.
