Restaurants are offering more than just beer on tap
Implications - Showing that consumers are open to reinterpretations of typically high-end products like wine, more and more brands in the restaurant industry are offering both spirits and wine on tap. A more casual approach, this signifies a shift when it comes to how consumers understand premium products, and indicates that those interested in this market are willing to see luxury goods get a less flashy makeover.
Trend Themes
1. Beverage Dispensers - Dispensing devices for wine, liquor and other beverages are gaining more popularity among restaurants and consumers.
2. Automated Serving Machines - Self-service machines and automated wine bars are growing in number as businesses aim to cut costs and reduce wait times for customers.
3. Space-saving Drink Accessories - Drink dispensers that are compact, innovative and easy to install are becoming popular among consumers who want to maximize their home bar space.
Industry Implications
1. Hospitality - Restaurants, bars, and hotels can leverage innovative drink dispensing technologies and self-serving machines to reduce operating costs and provide better customer experience.
2. Home Goods - Companies can create cost-effective and space-saving drink dispensing accessories for home bars and kitchens to meet the growing demand of consumers.
3. Beverage Manufacturing - Manufacturers can explore opportunities to create server-less dispensing systems for their products to improve cost efficiency and reduce environmental impact.
