Social media-based parodies strike a chord with millennials
Implications - Making a statement about the ubiquity of social media while adopting familiar figures in entertaining ways, parodies that use social media as a basis resonate with a generation that uses the platform most often. This cunning commentary is satirical, and has the power to potentially connect with the millennial generation.
Trend Themes
1. Social Media Parodies - Social media-based parodies are resonating with millennials, and can be used as a commentary to create disruptive marketing campaigns.
2. Social Media-powered Machines - Social media-powered machines, such as electric cars, offer disruptive innovation opportunities in the automotive industry.
3. Mock Social Media Updates - Mock social media updates can bring humor and commentary to social media platforms, presenting an opportunity to engage with younger, tech-savvy audiences.
Industry Implications
1. Entertainment Industry - Entertainment professionals can use social media parodies and spoofs to connect with younger audiences in a unique way.
2. Automotive Industry - Automakers can create disruptive innovations in the industry by creating electric cars powered by social media and online activity.
3. Advertising Industry - Advertising professionals can use mock social media updates to create humorous campaigns that are more relatable to younger audiences, potentially increasing engagement and brand loyalty.
5 Featured, 40 Examples:
465,009 Total Clicks
Date Range:
May 13 — Sep 13
Trending:
Average
Consumer Insight Topics:
