Embedded Drinks by Marti Guixe Accents Flavor Notes in Beverages
Meghan Young — November 12, 2013 — Lifestyle
The Embedded Drinks series is made for those who really know how to enjoy their alcoholic beverages. It is a series of biscuits that have been created to enhance the flavors of five specific drinks: mezcal, red wine, vodka, gin and whiskey.
Created for Tapas: Spanish Design for Food, an event dedicated to food innovation, by Martí Guixé, the Embedded Drinks series doesn't look like it is made up of anything edible at all. Instead, the cookies could easily pass off as some sort of device. This is due in large part to the use of 3D print modeling instead of the more traditional cookie cutters. According to Psfk, "The form of each biscuit was designed to enhance the taste of the alcohol after pouring, as well as the overall aesthetic appeal."
Created for Tapas: Spanish Design for Food, an event dedicated to food innovation, by Martí Guixé, the Embedded Drinks series doesn't look like it is made up of anything edible at all. Instead, the cookies could easily pass off as some sort of device. This is due in large part to the use of 3D print modeling instead of the more traditional cookie cutters. According to Psfk, "The form of each biscuit was designed to enhance the taste of the alcohol after pouring, as well as the overall aesthetic appeal."
Trend Themes
1. Enhancing Food-drink Pairings - Innovative food products that enhance the flavors of alcoholic beverages, such as the Embedded Drinks series of biscuits by Marti Guixe, are a trend that can disrupt the food industry and provide new opportunities for collaboration between food and beverage companies.
2. 3D Printing in Food - The use of 3D printing technology to create innovative food designs, such as the unique and aesthetically-pleasing shapes of the Embedded Drinks biscuits, is a trend that can disrupt traditional food manufacturing and inspire new product ideas.
3. Artificial Intelligence-driven Flavor Pairing - The development of AI-driven algorithms that analyze the flavor profiles of foods and beverages to identify optimal flavor pairings, like those used to create the Embedded Drinks biscuits, is a trend that can disrupt the food and beverage industry by providing targeted and personalized flavor recommendations for consumers.
Industry Implications
1. Alcohol - The alcohol industry can capitalize on the trend of enhancing food-drink pairings by partnering with food companies to develop products that complement their liquors, such as the Embedded Drinks biscuits, and provide a more immersive drinking experience for consumers.
2. Bakery - The bakery industry can take advantage of the trend of using 3D printing technology to create unique and innovative food designs, like the aesthetically-pleasing shapes of the Embedded Drinks biscuits, to differentiate themselves in a crowded food market and appeal to consumers' desire for novelty.
3. Food Tech - The food tech industry can leverage the trend of AI-driven flavor pairing to develop innovative solutions that cater to consumers' increasingly personalized needs and preferences, such as apps that suggest food pairings based on a user's individual taste profile and dietary restrictions.
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