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The obesity epidemic has spurned educational, preventative products
Implications - Young parents are turning to educational, fun toys to teach their children about the importance of healthy eating and exercise. A direct response to the obesity epidemic troubling so many today, these preventative measures appeal to health-conscious parents who want to ingrain healthy habits early on.
Trend Themes
1. Educational Preventative Products - A trend of parents using educational toys to teach children healthy habits early on, in response to the obesity epidemic.
2. Interactive Nutrition Education - A trend of designing interactive, playful tools to encourage healthy eating habits, such as Pixelate and Chewp.
3. Social Responsibility - A trend of brands partnering with charitable organizations to give back to society, such as Kammok donating mosquito nets to Africa for each hammock purchased.
Industry Implications
1. Children's Toys - Designing interactive, educational toys for children to encourage healthy habits.
2. Health Industry - Exploring innovative ways to prevent obesity and promote healthy habits in children.
3. Corporate Social Responsibility - Partnering with charitable organizations can offer a way for brands to give back to society while also positively impacting their own image.