The Heineken Cube Concept is Intoxicatingly Intriguing
Shiori Mine — August 24, 2012 — Lifestyle
References: foodrepublic & foodbeast
If the concept of boxed wine is tried and true, why not boxed beer bottles like the Heineken Cube? The classic green longneck bottle has been transformed into a boxy square profile.
The shape resembles the classic milk carton containers that bring back childhood lunchtime memories. Conceptualized by French industrial designer Petit Romain, the green carton-like design offers a more economical and space-efficient alternative to traditional curved bottles. The boxy bottles can be shipped and packed tightly, saving space and allowing more brewskis to be sent on one truck. Even if the bottles were implemented for pure novelty purposes, the out-of-the-box look would certainly have consumers hovering in curiosity.
It may not be long before innovative packaging designs like the Heineken Cube start surfacing on liquor stores shelves.
The shape resembles the classic milk carton containers that bring back childhood lunchtime memories. Conceptualized by French industrial designer Petit Romain, the green carton-like design offers a more economical and space-efficient alternative to traditional curved bottles. The boxy bottles can be shipped and packed tightly, saving space and allowing more brewskis to be sent on one truck. Even if the bottles were implemented for pure novelty purposes, the out-of-the-box look would certainly have consumers hovering in curiosity.
It may not be long before innovative packaging designs like the Heineken Cube start surfacing on liquor stores shelves.
Trend Themes
1. Boxed Beer Bottles - Exploring the concept of boxed beer bottles like the Heineken Cube for more economical and space-efficient packaging.
2. Innovative Packaging Designs - Creating unique and eye-catching packaging designs like the Heineken Cube to attract consumer attention and curiosity.
3. Space-efficient Shipping - Utilizing boxy bottle designs to save space and optimize shipping logistics, allowing more products to be transported.
Industry Implications
1. Alcohol Beverage Industry - Exploring the application of boxed beer bottles and innovative packaging in the alcohol beverage industry.
2. Packaging Industry - Opportunities for designing and manufacturing unique and space-efficient packaging solutions for various products.
3. Transportation and Logistics Industry - Optimizing shipping and trucking operations by implementing space-saving bottle designs for efficient product transportation.
6.4
Score
Popularity
Activity
Freshness
