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Gaming Supplement

The health and wellness industry accommodates gamers with specific supplements

Trend - With the esports industry being as influential as it is, brands in the wellness space are increasingly targeting gamers. This shift includes the offering of gamer-specific supplements that promise benefits like enhanced concentration and alertness.

Insight - Consumers have a growing understanding of how modern day lifestyles aren't always suited for their overall health and wellbeing. A lack of physical activity from work and time spent online, as well as social isolation, have contributed to both mental and physical consequences for many consumers. Thus, more people are turning to brands that help them avoid the negative impacts of their daily routines.
Workshop Question - What's an unlikely industry or set of consumers that your brand could help?
Trend Themes
1. Targeted Supplements for Gamers - Brands in the wellness space are increasingly targeting gamers with specific supplements, catering to their specific needs and promising benefits like enhanced concentration and alertness.
2. Consumable Products with Targeted Ingredients - Gamers of all levels are turning to consumable products that are formulated with specific ingredients to benefit their games and support aspects of their health in a targeted way.
3. Science-backed Natural Energy Supplements - Consumers are looking for natural energy boosters to combat the effects of long hours spent online, leading to the growth of brands providing science-backed natural energy supplements.
Industry Implications
1. Health and Wellness - As the articles suggest, the health and wellness industry is seeing a surge in products tailored towards gamers, including supplements and consumable products.
2. Esports - Esports has become a significant influence, leading to an increase in offerings of gamer-specific supplements that cater to the specific needs of esports professionals and casual gamers alike.
3. Food and Beverage - In addition to supplements, brands are creating energy drinks, powdered drink mixes, gums, and other consumable products specifically formulated for gamers, leading to opportunities within the food and beverage industry.
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 70 Examples:
112,517 Total Clicks
Date Range:
Mar 20 — Jan 23
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Vision-Supporting Vitamin Gummies
Vision-Supporting Vitamin Gummies
FIGHT Support Vision is a Tired Eye Supporting Vitamin Gummy
FIGHT Support Vision is a vitamin gummy that targets vision care. The majority of people spend several hours a day in front of a screen. The gaming industry, for example, has exploded with over 2.... MORE
eSports Health Supplements
eSports Health Supplements
The Genius Gamer Elite Gaming Nootropic Supplement is Energizing
The Genius Gamer elite gaming nootropic supplement is a new kind of eSports product for consumers who are looking to accelerate their capabilities when partaking in their choice of title. The... MORE
Gamer-Targeted Chewing Gums
Gamer-Targeted Chewing Gums
ADATA XPG is Bringing XPG Gaming Gum to CES 2021
There’s no shortage of supplements and energy drinks that are specifically created to boost the performance of gamers and this year, ADATA XPG is introducing XPG Gaming Gum to support gamers... MORE
Gaming Booster Gels
Gaming Booster Gels
Morinaga's In Game Booster Boasts Vitamin A & Amino Acids to Energize Gamers
Just as there are energy-boosting gels that are conveniently packaged to help runners fuel up on the go, Japan’s Morinaga now offers an In Game Booster gel for marathon gaming sessions. The... MORE
Gamer-Specific Health Supplements
Gamer-Specific Health Supplements
MADMONQ Launches Esports Daily Supplement for Hardcore Gamers
MADMONQ, a health and wellness startup specializing in gamer supplements, has announced the launch of MADMONQ Champion, an all-in-one, daily tablet formulated to meet serious gamers’ unique... MORE
Powdered Gaming Supplements
Powdered Gaming Supplements
RDCL Debuts a Gamer Hydration Supplement Infused with Nutrients
To equip gamers with round-changing capabilities like immunity, energy, and concentration, ‘RDCL Superfoods Radical Elements: Immunity + Focused Energy’ contains natural ingredients. It is a... MORE
Gamer-Targeted Health Supplements
Gamer-Targeted Health Supplements
Nature’s Bounty Brain Health Platform Comes in Jelly Bean Form
Gaming continues to increase amongst consumers a popular pastime when it comes to both passive and professional play, so the Nature’s Bounty Brain Health Platform supplement has been created to... MORE
Science-Backed Natural Energy Supplements
Science-Backed Natural Energy Supplements
NAPJISTU Provides Natural Energy Capsules
NAPJISTU offers a new natural energy supplement, ideal for long study sessions or gaming for several hours. When streaming well into the night, a crash in energy is expected. However, most energy... MORE

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