Consumers turn to mobile shopping aids to make coupons easier to find
Implications - Seeking a more streamlined method of saving money, consumers are turning to apps and digital assistance for efficiency. Filtering through deals and rewards based on consumer preference, digital shopping aids help consumers find promotions in a more automated manner, transforming a traditionally taxing activity into a more streamlined experience.
Trend Themes
1. Automated Couponing - Consumers are turning to apps that help them find promotions in a more automated manner, transforming the couponing activity into a more streamlined experience.
2. Personal Shopping Apps - Shopping applications have become personal buying assistants that help consumers browse products, locate the ones they want, and purchase them even more efficiently than before.
3. Last-minute Travel Apps - Travel applications are helping travelers leverage their last-minute destinations and spur of the moment flight decisions to find the best deals and flight opportunities available.
Industry Implications
1. Retail and E-commerce - The retail and e-commerce industries can take advantage of automated coupon apps to give customers the ability to search for deals more efficiently.
2. Pharmacy and Healthcare - Companies within healthcare can develop comprehensive shopping apps to make it easier for prescription customers to get refills and goals for walking and weight loss.
3. Travel and Tourism - Travel companies can utilize last-minute travel apps to give consumers a thrill of visiting exclusive destinations at affordable costs.
6 Featured, 52 Examples:
190,012 Total Clicks
Date Range:
May 14 — Sep 15
Trending:
Warm
Consumer Insight Topics:
