The Snapette App Lets You Share and Suggest Fashion Finds
Michael Hines — September 27, 2011 — Tech
References: itunes.apple & springwise
The Snapette app is a crowdsourced shopping app designed for shopaholics with smartphones. The Snapette app lets you share what you're shopping for by letting you post pictures of the bags, shoes or accessories that you are currently browsing through. The photos can be uploaded with a brief comment on the item and its location.
The app lets shoppers search by brand, store, description, location and by what's trending. The app also lets each user show off their fashion sense by cataloging each photo into a "virtual closet" that can be viewed by other users of the app. Adding to the awesomeness of the app, boutiques in London, San Francisco, New York City and Los Angeles have partnered with Snapette to give the app's users an inside look at the stores offerings. The Snapette app is available now for the shopper-friendly price of free.
The app lets shoppers search by brand, store, description, location and by what's trending. The app also lets each user show off their fashion sense by cataloging each photo into a "virtual closet" that can be viewed by other users of the app. Adding to the awesomeness of the app, boutiques in London, San Francisco, New York City and Los Angeles have partnered with Snapette to give the app's users an inside look at the stores offerings. The Snapette app is available now for the shopper-friendly price of free.
Trend Themes
1. Crowdsourced Shopping - Opportunity for retailers to leverage user-generated content to promote and sell their products through personalized recommendations.
2. Virtual Closets - Potential for fashion brands to create virtual platforms where users can curate their fashion style and share it with others, enhancing brand engagement and loyalty.
3. Location-based Shopping - Possibility for retailers to utilize location-based technology to target consumers with personalized offers and recommendations based on their proximity to physical stores.
Industry Implications
1. Retail - Retailers can embrace digital platforms and leverage user-generated content to improve customer engagement and drive sales.
2. Fashion - Fashion brands can develop virtual platforms to provide a personalized and interactive shopping experience for their customers.
3. Technology - Technology companies can innovate location-based shopping solutions to help retailers reach their customers with targeted offers and enhance their shopping experience.
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