Bold multi-colorism in design points toward a happier society
Implications - Bright colors and sunny shades are typically used to evoke excitement, happiness, and a care-free attitude. The embrace of vivid, kaleidoscopic colors may indicate that the general societal mood is lifting and that people are using bold colors to reflect optimism and confidence. Vibrantly-hued innovations are thus becoming more effective than those involving darker, more somber perspectives.
Trend Themes
1. Color Psychology - Bold, multi-colorism is indicative of a lifting societal mood, making vivid, kaleidoscopic innovation more effective than darker perspectives. Business professionals can consult research into the psychological association with color, and use color theory to strengthen branding and messaging.
2. Bold Design - Simplistic design offers a relief from excessive patterns, and can appeal more to consumers than an overabundance of designs. Business professionals can leverage bold and atypical graphics to appeal to potential consumer groups.
3. Innovative Color Application - Customization and innovative color application draw in consumer interest in an oversaturated market. Business professionals can incorporate new coloring techniques or offer more opportunities for personalized color choices in products or services.
Industry Implications
1. Fashion - Fashion designers and retailers can experiment with bold colors and innovative color application, and use color psychology to strengthen branding and messaging.
2. Marketing and Advertising - Marketing and advertising agencies can leverage bold and atypical graphics, and draw on color psychology to create eye-catching graphics and messaging.
3. Interior Design - Interior designers can experiment with new coloring techniques and incorporate the use of colored lighting, and draw on color psychology to create unique color schemes that appeal to a wide range of consumers.
12 Featured, 92 Examples:
3,570,336 Total Clicks
Date Range:
Aug 09 — Sep 09
Trending:
V. Hot
Consumer Insight Topics:
