Build-A-Bag Lets You Design Your Own Accessories
Tony Knight — August 9, 2008 — Fashion
References: build-a-bag.net
You’ve heard of Build-A-Bear, the company that lets you design your own stuffed animal. Now there is a site that lets you design your own handbag, called Build-A-Bag.
Build-a-bag.net is an interactive store that lets you build a bag that reflects your personality.
Do you love bright pink or lime green? Then choose it. Are you conscious about the environment? Choose the cotton canvas. Do you put your bags through a tough daily grind? Try Ballistic Nylon.
You choose
•The Bag (Backpack, Messenger Bag, Duffel, Tote or Computer Briefcase)
•Material (Heavy Duty Ballistic Nylon or Eco friendly Cotton Canvas)
•Color Combinations (21 colors to choose – that’s over 9,261 possible combinations)
•Embroidery (personalize with your name or initials)
•Features (such as reflective safety material and built in name badges)
•Accessories (name tags, water bottles, computer sleeves and more)
Build-A-Bag hand crafts each bag to suit your specific personality.
Build-a-bag.net is an interactive store that lets you build a bag that reflects your personality.
Do you love bright pink or lime green? Then choose it. Are you conscious about the environment? Choose the cotton canvas. Do you put your bags through a tough daily grind? Try Ballistic Nylon.
You choose
•The Bag (Backpack, Messenger Bag, Duffel, Tote or Computer Briefcase)
•Material (Heavy Duty Ballistic Nylon or Eco friendly Cotton Canvas)
•Color Combinations (21 colors to choose – that’s over 9,261 possible combinations)
•Embroidery (personalize with your name or initials)
•Features (such as reflective safety material and built in name badges)
•Accessories (name tags, water bottles, computer sleeves and more)
Build-A-Bag hand crafts each bag to suit your specific personality.
Trend Themes
1. Customized Product Design - There is an opportunity in other industries like clothing and shoes for consumers who want to customize their products with a personalized touch.
2. Interactive Online Shopping - Other retail industries could consider offering customized, interactive experiences online to capture customer attention and engagement.
3. Sustainable Fashion Accessories - As consumers become increasingly environmentally conscious, there is an opportunity for the fashion and accessory industry to offer eco-friendly products.
Industry Implications
1. Fashion - The fashion industry could offer personalized, eco-friendly accessories to cater to consumers looking for unique products that align with their values.
2. Footwear - There is an opportunity for the shoe industry to provide customers with a chance to design their own shoes online with various options and materials.
3. Furniture - Home decor and furniture industries could create customizable options for customers to design their own pieces and have it handcrafted for them, allowing for a unique touch in their home.
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