Biometric financial features make banking easier than ever
Implications - Financial institutions are rolling out high-tech options for consumers when it comes to accessing their banking accounts. By adopting biometric passwords and logins, banks are not only serving to alleviate concerns around security, but helping satisfy the needs of increasingly busy consumers as well.
Workshop Question - How is your brand adapting to the new age of hyperconvenience?
Trend Themes
1. Biometric Authentication - Banks and businesses are exploring secure biometric authentication tools that do away with issues that come with traditional passwords.
2. Fingerprint Scanning - Fingerprint authentication and scanning is becoming more and more widespread, including in banking and consumer goods such as safe boxes, boarding passes, and authentication systems.
3. Palm Scanning - Palm scanning identification and payment system is becoming more prevalent globally, from ATMs, to student payments, to shopper payment systems.
Industry Implications
1. Banking and Financial Services - Biometric authentication is becoming more widespread in banking and financial services, from eye-scanning ATMs to mobile app verification.
2. Consumer Goods and Services - Fingerprint scanning technology is being incorporated into consumer goods such as safe boxes, and boarding passes, while palm-scanning identification and payment systems are being developed for shoppers.
3. Education and Student Services - Student services are taking advantage of palm-scanning identification systems to make payments at school cafeterias, such as the system being tested at the Copenhagen Business School.
8 Featured, 66 Examples:
112,876 Total Clicks
Date Range:
Oct 15 — Apr 18
Trending:
Average
Consumer Insight Topics:
