Businesses and individuals increase their dependancy on web search
Implications - Google Search, Facebook Graph, Bing, and others are all shaping the way that we think about the world. Reliance on search engines for information, recommendations, socializing and sharing has become innate and those business who don't have a continuously evolving search engine optimization strategy for the future, will quickly find themselves becoming more irrelevant.
Trend Themes
1. Search Engine Reliance - Businesses need to develop continuously evolving search engine optimization strategy to maintain relevance.
2. Interest-based Online Friend Filters - Facebook's Graph Search feature allows users to build stronger connections with friends and gain insight into their lives.
3. Social Media Marketing Infographics - The Facebook Graph Search tool can be utilized for digital marketing strategies and optimizing for Bing SEO is important.
Industry Implications
1. Digital Marketing - The Facebook Graph Search tool can be utilized for digital marketing strategies to improve search volume.
2. Recruiting - YouTube's hidden recruiting potential allows companies to target their recruitment messages to specific demographics.
3. Internet Search Engines - The Scroogled Google vs. Bing ad highlights the escalating war between the two major search engines.
6 Featured, 44 Examples:
201,176 Total Clicks
Date Range:
Aug 12 — Feb 13
Trending:
Average
Consumer Insight Topics:
