Fascinating Facts About Facebook Graph Exposes Marketing Tactics
Elise Ying-Hei Ho — November 14, 2012 — Social Media
References: infographicdesignteam
The Fascinating Facts About Facebook infographic, designed by InfoGraphic Design Team, reveals the worldwide demographics about the world’s most popular social media. This year, Facebook announced that it hit 700 million users, which meant over 1/7 of the world’s population is logged onto this site. As one of the most active social media sites, Facebook’s users are constantly liking or sharing links via wall posts to spread the word on various issues on their mind.
Facebook plays a major role in social media marketing and the latest trend in SMM is sharing Infographics. Infographics are eye candy, easy-to-understand and engaging, so users love to scan them, like them and share them via Facebook.
Facebook possesses a strong viral factor and has fueled many advertising campaigns via friend-to-friend connections. Considering most users comment on others’ status updates more so than their own, the potential of its influential power is quite intense, especially when the need to check it has overpowered email. As social media is becoming more popular, Facebook is one of the richest sites for market research as well as current trends.
Facebook plays a major role in social media marketing and the latest trend in SMM is sharing Infographics. Infographics are eye candy, easy-to-understand and engaging, so users love to scan them, like them and share them via Facebook.
Facebook possesses a strong viral factor and has fueled many advertising campaigns via friend-to-friend connections. Considering most users comment on others’ status updates more so than their own, the potential of its influential power is quite intense, especially when the need to check it has overpowered email. As social media is becoming more popular, Facebook is one of the richest sites for market research as well as current trends.
Trend Themes
1. Infographics for Social Media Marketing - Creating engaging infographics and sharing them on social media platforms like Facebook can drive user engagement and increase brand visibility.
2. The Power of Viral Marketing on Facebook - Leveraging the viral factor of Facebook through friend-to-friend connections can amplify the reach and impact of advertising campaigns.
3. Facebook as a Market Research Tool - Using Facebook's user data and trends can provide valuable insights for market research and staying updated with current industry trends.
Industry Implications
1. Social Media Marketing - The rise of infographics and viral marketing on Facebook presents new opportunities for businesses to engage their audience and promote their products or services.
2. Advertising and Marketing - Capitalizing on the viral nature of Facebook can revolutionize advertising campaigns and harness the power of social connections to increase brand awareness.
3. Market Research - Facebook's vast user database and access to real-time trends make it a valuable tool for gathering market insights and understanding consumer behavior.
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