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Digital Eating

Interactivity becomes essential in the culinary experience

Implications - Because competition in the food service industry calls for players to be on top of the latest innovations, more and more restaurants are combining computers and cuisine to provide patrons with an interactive, digital experience every time they visit. Apps and other digital devices are being applied to menus, wait staff and more, adding a modern touch to mealtime to enhance engagement and brand loyalty among customers.
Trend Themes
1. Interactive Dining Experiences - More and more restaurants are incorporating digital devices and apps to menus and waitstaff to provide new and interactive dining experiences, encouraging brand loyalty.
2. Innovation in Restaurant Technology - Technology is being integrated into more aspects of restaurant service, from menus and wine lists, to tabletop ordering systems.
3. Paperless Media Consumption - Digital devices are being used to replace traditional newspapers and media outlets in cafes and restaurants in a move towards going green and more eco-friendly alternatives.
Industry Implications
1. Food Service Industry - Restaurants and bars can innovate their business models by incorporating digital devices and apps to menus and waitstaff to provide new and interactive dining experiences, encouraging brand loyalty.
2. Hospitality and Tourism Industry - Tabletop ordering systems and interactive dining experiences could enhance customer experience in hotels and other travel destinations.
3. Media and Advertising Industry - Paperless media consumption through the use of digital devices such as iPads could pave the way for more innovative advertising and promotional strategies.
4.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
954,494 Total Clicks
Date Range:
May 10 — Dec 11
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Paperless Cafe Newsstands
Paperless Cafe Newsstands
The Box Coffee Shop in Croatia Replaces Newspapers With iPads
The Box Coffee Shop in Split, Croatia is scrapping all its offerings of free newspapers, replacing them with iPads for their java-guzzling customers. This technological move incorporates going green and… MORE
Robot-Run Restaurants
Robot-Run Restaurants
The Dalu Rebot Restaurant in China is Making Mechanical Moves
The Dalu Rebot Restaurant in Jiang, China, is an innovative, yet strange, development in the realm of cuisine. This particularly peculiar eatery is ran entirely by robots. With two robot receptionists… MORE
Internet Martini Bars
Internet Martini Bars
MiWorld in South Africa Offers Both Online and Offline Interaction
MiWorld in South Africa is the epitome of advances in online/offline technology. The series of two (soon to be three) bars and restaurants offer both online and human interaction by giving customers touchscreens… MORE
play_circle_filledTouchscreen Tabletop Menus
Touchscreen Tabletop Menus
Order Food Conveniently From Your Seat with Draqie Interactive Table
The marketplace has seen a rise in touchscreen tabletops lately and one of the most innovative designs in this department is the Draqie interactive table, a table featuring a touchscreen that will change… MORE
iPad Menus
iPad Menus
New York City's South Gate Restaurant Uses Tablets as Wine Lists
The South Gate restaurant is the first establishment in New York City to replace their wine lists with an iPad. The modern Central Park restaurant has over 650 wines, which makes the iPad an appropriate… MORE
Social Media Fast Foods
Social Media Fast Foods
The Unique 4food Burger Joint is Online-Based
The '4food' burger joint puts a twist on how you make, order and even market your own burger.  The unique concept of '4food' is that you can create your burger online and name your creation, making it… MORE

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