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Social Mapping

Understanding the impact of social networks via social media-based cartography

Implications - With social media infiltrating the daily lives of consumers everywhere, many are becoming interested in its actual reach. Social media-based maps show consumers and businesses the impact of social networking on the connectivity of people all over the world and how one country, city or individual fits into the pervasive and strong grasp of social media.
Trend Themes
1. Social Media-based Cartography - The use of social mapping in diverse industries such as marketing, urban planning and logistics, providing opportunities for customized product recommendations, better usage of public spaces and optimal delivery routes.
2. Visualizing Social Media Data - The creation of aesthetically-pleasing maps and infographics to analyze social media data, presenting opportunities for data-driven decision making, customer engagement and market analysis
3. Location-based Social Networks - The growth of location-based social networks like Foursquare presents opportunities for businesses to target customers based on their location, provide real-time personalized experiences and analyze foot traffic.
Industry Implications
1. Marketing and Advertising - The use of social maps and infographics to target customers, provide personalized experiences and analyze market trends.
2. Urban Planning and Architecture - The use of social maps to understand public spaces and optimize urban design, mobility patterns and transportation logistics.
3. Data Analytics and Business Intelligence - The analysis of social media data using maps and other visualizations to create data-informed decisions and opportunities for growth in various industries.
3.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 48 Examples:
510,678 Total Clicks
Date Range:
Jul 10 — Jan 11
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Social Media Maps
Social Media Maps
The Randall Munroe 'Online Communities' Maps Give Direction to n00bs
The Randall Munroe 'Online Communities' maps make web surfing easy for the less Internet-savvy. The maps outline the Internet's biggest websites as countries and seas, giving clarity to each site's ranking… MORE
Social Network Growth Graphs
Social Network Growth Graphs
The Foursquare Infographic Illustrates Fascinating Facts
The Foursquare infographic shows an impressive 2010, boasting a 3,400% growth for the social network. The location-based website published this fascinating infographic to visually depicts its success.… MORE
Social Media Friend Maps
Social Media Friend Maps
Facebook Map Highlights the World's Relationships
Even a few years ago the notion of Facebook seemed elementary. Now, however, it has a gargantuan following, and Facebook intern Paul Butler created a fantastic Facebook map portraying exactly how connected… MORE
Internet Traffic Visualizations
Internet Traffic Visualizations
'Icons of the Web' Shows Just How Popular Websites Are
NMAP.org recently performed an internet-wide scan, using Alexa.com's traffic statistics that presents 'Icons of the Web.' This scan illustrates each website's icon, and the dimensions of the logos are… MORE
Twitter Topography
Twitter Topography
These New City Landscape Maps Use 'Tweetography' to Plot Density
These New City Landscape maps used 'tweetography' to create them. The contours on the map show the density of tweets in that particular area. The 'mountains' or lighter shades of green, yellow and red… MORE
Internet Media Maps
Internet Media Maps
The 2010 Social Network World Map Provides an Outlook on Social Media
The 2010 Social Network World Map gives the public a glimpse into the world of social media. With a continuously growing number of people tuning into social networks and the like, this comical map provides… MORE

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